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Tuesday, March 16, 2010

Dove Foundation Launches Mobile App for the iPhone and iPod Touch

Dove Foundation Launches Mobile App for the iPhone and iPod Touch

GRAND RAPIDS, Mich., March 16 /PRNewswire/ -- The Dove Foundation announces the launch of a mobile app for the new generation of smart phones, including a FREE app for the iPhone and iPod Touch. The app is available in the iTunes App Store under DOVE FAMILY APPROVED.

The Dove Foundation publishes reviews from a family-friendly perspective of the latest movies and DVDs on its website at http://www.dove.org/.

"Many families who rely on our online reviews asked us to make them available in a mobile format," said Dove CEO, Dick Rolfe. "We are grateful to Six Voices, a technology company in Grand Rapids, for setting up our iPhone/iPod Touch app."

One advantage of the Dove mobile app is that people can gain instant access to Dove's comprehensive reviews even when away from their home computers.

While standing in the theater trying to decide which movie to see, people can select the DOVE FAMILY APPROVED app on their iPhone or iPod Touch and gain instant access to Dove's latest movie reviews before purchasing their tickets. The same applies to anyone searching for family-friendly DVDs in a retail store, or online at Netflix, Amazon and iTunes.

Another feature of the mobile app is that it renders Dove's reviews in an easy-to-read format designed for the small screen on any smart phone by simply typing http://www.dove.org/.

"The technology we use recognizes whether the inquiry is coming from a computer or cell phone," said Director of Operations, Scott Rolfe. "That way, people don't have to memorize a second web address to get their information on their mobile devices."

With the help of Six Voices, Dove is looking into other advanced technologies that will help deliver to families everything they need to remain informed in this exciting and challenging age of new media.

The Dove Foundation is a national nonprofit organization founded in 1991 whose mission is to encourage and promote family-friendly entertainment. Nearly 1/4 million unique visitors each month rely on Dove's in-depth online movie and DVD reviews at http://www.dove.org/.

Six Voices is a mobile technology company that transforms ideas into reality. "You dream it, Six Voices will deliver."

The Dove Foundation
Contact: Mark Vondett
Mark@dove.org
(616) 454-5024 ext 27

For interviews, contact:
Dick Rolfe, Dove CEO
(616) 803-9010


This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/.


Source: The Dove Foundation

CONTACT: Mark Vondett, +1-616-454-5024 ext. 27, Mark@dove.org, or for
interviews, Dick Rolfe, Dove CEO, +1-616-803-9010, both of The Dove
Foundation

Web Site: http://www.dove.org/


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