Rentrak Announces Box Office Numbers for Weekend of December 11, 2009

Rentrak Announces Box Office Numbers for Weekend of December 11, 2009

LOS ANGELES, Dec. 13 /PRNewswire-FirstCall/ -- Rentrak Corporation (NASDAQ:RENT) , today announced the weekend theatrical box office numbers for the weekend period of December 11 through December 13, 2009 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve estimated top producing motion pictures for the weekend, per data collected as of Sunday, December 13, 2009 include:

   Rank  Title                  Distributor  Weekend Gross   Cume   Locations   ----  -----                  -----------  -------------   ----   ---------          The Princess and the       1  Frog                    Disney        25,000,000  27,879,870  3434     --- --------------------     ------        ----------  ----------  ----       2 The Blind Side           Warner Bros.  15,450,000 150,211,539  3388     --- --------------           ------------  ---------- -----------  ----       3 Invictus                 Warner Bros.   9,085,000   9,085,000  2125     --- --------                 ------------    ---------  ---------  ----          The Twilight Saga: New   Summit       4  Moon                     Entertainment 8,000,000 267,360,583  3635     --- ----------------------   -------------  --------- -----------  ----          Disney's A Christmas       5  Carol                   Disney         6,871,000 124,463,907  2402     --- --------------------     ------         --------- -----------  ----       6 Brothers                 Lionsgate       5,000,000  17,401,791 2088     --- --------                 ---------      ---------  ----------  ----       7 2012                     Sony           4,400,000 155,336,840  2838     --- ----                     ----           --------- -----------  ----       8 Old Dogs                 Disney         4,396,000  39,982,501  3090     --- --------                 ------         ---------  ----------  ----       9 Armored                  Sony           3,500,000  11,746,521  1919     --- -------                  ----           ---------  ----------  ----      10 Ninja Assassin           Warner Bros.   2,710,000  34,307,291  2100     --- --------------           ------------   ---------  ----------  ----      11 Up In The Air            Paramount      2,450,000   4,038,283    72     --- -------------            ---------      ---------   ---------   ---      12 Planet 51                Sony           2,300,000  37,175,368  2570     --- ---------                ----           ---------  ----------  ----     Weekend of 12/11/09 to 12/13/09   

© Rentrak Corporation 2009 -Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials® theatrical box office data collection and analytical service, and is covered by provisions of the Copyright Act. The material presented herein is intended to be available for public use. You may reproduce the content of the box office updates in any format or medium without first obtaining permission, subject to the following requirements: (1) the material must be reproduced accurately; and (2) any publication or issuance of any part of the material to others must acknowledge Rentrak Corporation as the source of the material.

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials® suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate website at Rentrak.com.

   Contacts:   Rogers & Cowan for Rentrak Corporation               Sallie Olmsted               Amanda Bartz               (310) 854-8124               (310) 854-8151               solmsted@rogersandcowan.com  abartz@rogersandcowan.com  

First Call Analyst:
FCMN Contact:

Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, solmsted@rogersandcowan.com,
or Amanda Bartz, +1-310-854-8151, abartz@rogersandcowan.com, both of Rogers &
Cowan for Rentrak Corporation

Web Site: http://www.rentrak.com/

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Profile: International Entertainment