TVG Sponsors $2 Million Breeders' Cup Mile, Provides Extensive Online Wagering Options and Television Coverage of 2009 Breeders' Cup

TVG Sponsors $2 Million Breeders' Cup Mile, Provides Extensive Online Wagering Options and Television Coverage of 2009 Breeders' Cup

LOS ANGELES, Nov. 3 /PRNewswire/ -- TVG, the largest, legal online wagering site and the premier horseracing television network in the U.S., is the proud title sponsor of the $2 million TVG Breeders' Cup Mile and exclusive online wagering partner for the 26th Breeders' Cup World Championships taking place Friday, November 6 and Saturday, November 7 at Santa Anita Park in Arcadia, California.

A Breeders' Cup sponsor since 2005, TVG will offer online wagering options on all 14 races of the $25.5 million Breeders' Cup on its TVG.com Web site, providing racing fans the convenience of betting on horseracing's World Championships from their PC or mobile device. The TVG Network will also produce the Breeders' Cup Simulcast Show, a live broadcast of the two-day Championships, distributed to more than 2,000 off-track and simulcast wagering outlets worldwide.

"We're excited to be the title sponsor of the Breeders' Cup Mile and the exclusive wagering partner of The Breeders' Cup, one of the most prestigious events in horseracing and the richest meet in the sport," said Gerard Cunningham, president of Betfair US, TVG's holding company. "A sporting event of this magnitude demands the online wagering options and extensive television coverage that only TVG can provide."

TVG will air the most comprehensive coverage of the Breeders' Cup on television, featuring a week of special programming live from Santa Anita Park. Coverage begins on Tuesday, November 3 with two special Breeders' Cup editions of The Works, featuring exclusive interviews and trackside coverage of the contender's morning workouts, airing daily through Wednesday, November 4 at 8:30 p.m. EST / 5:30 p.m. PST. TVG will air two special Breeders' Cup Handicappers Preview shows, which will provide viewers with the latest news, in-depth expert race analysis and handicapping information they need to know before betting this year's Breeders' Cup.

To commemorate the 2009 Breeders' Cup World Championships, TVG is offering customers the opportunity to experience the thrill of Thoroughbred ownership without the expense. Any customer who bets the Breeders' Cup at TVG.com will be entered into a sweepstakes to win one of five shares of the future earnings of a race horse. The lucky winners will earn a percentage of all future lifetime winnings of a Thoroughbred, to be bought at auction by West Point Thoroughbreds.

   TVG's special live week-long Breeders' Cup programming   The Works Breeders' Cup 2009 - November 2 - 4, 8:30 p.m. EST  

Breeders' Cup Handicappers Preview: Championship Friday - November 5, 8:30 p.m. EST

   Pick 6 Central: Breeders' Cup Edition - November 6, 12:00 p.m. EST   Breeders' Cup Wrap-Up: Championship Friday - November 6, 7:30 p.m. EST  

Breeders' Cup Handicappers Preview: Championship Saturday - November 6, 8:30 p.m. EST

   Blinker's Off: Breeders' Cup Edition - November 7, 11:30 a.m. EST   Pick 6 Central: Breeders' Cup Edition - November 7, 12:00 p.m. EST   Breeders' Cup Wrap-Up: Championship Saturday - November 7, 7:30 p.m. EST   The Finish Line: Breeders' Cup Edition - November 8, 12:00 a.m. EST    About TVG  

TVG, the official TV and online wagering partner of the National Thoroughbred Racing Association (NTRA) and a subsidiary of Betfair Group Ltd, the premier e-gaming betting community, is among the most widely distributed horseracing networks in the world. TVG.com is the largest legal online gaming company in the US, accepting over $500 million in wagers in 2008. The TVG Network is the leading horseracing television channel in the U.S., distributed to more than 33 million American households. The company has demonstrated its commitment to the racing industry, its owners, tracks and fans through the sponsorship of several preeminent races including the TVG Breeders Cup Mile, TVG/Betfair Hollywood Gold Cup and Claiming Crown. TVG viewers in certain areas can wager interactively on races via telephone, the Internet, TVG Mobile or Interactive Television by establishing a wagering account online at www.tvg.com or by telephone at 1-888-PLAY-TVG.

First Call Analyst:
FCMN Contact:

Source: TVG

CONTACT: Kyle Fratini, +1-917-902-8747, kyle.fratini@redconsultancy.com,
for TVG

Web Site: http://www.tvg.com/

---

Profile: International Entertainment