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International Entertainment News

Monday, November 23, 2009

The New Black Friday

The New Black Friday

QVC Seeks to Redefine Black Friday by Offering All of the Deals, None of the Craziness

WEST CHESTER, Pa., Nov. 23 /PRNewswire/ -- This year, QVC is seeking to redefine Black Friday by offering all of the deals shoppers are looking for, with none of the craziness. In celebration of The New Black Friday, QVC is inviting America to get a jump-start on its post-turkey gift shopping with 28 hours of nonstop holiday shopping, scheduled to begin Thursday, November 26 (Thanksgiving evening), at 8 PM (ET) and continuing until Friday, November 27 at 11:59 PM (ET).

(Logo: http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO )

"When conventional retailers zig, QVC zags," said Claire Watts, QVC's president of U.S. Commerce. "This year, we're joining the Black Friday fray -- but in our own way -- to make holiday gift shopping easier and more enjoyable than ever. The New Black Friday event at QVC offers a welcome escape from the mayhem -- no long lines, no traffic, plus our customers can rest assured, knowing that they found really special gift ideas, at exceptional values."

In addition to five hours of all-new, specially priced gifts Thanksgiving evening, the multimedia retailer plans to unveil not one but three Today's Special Value® offers, items presented at exceptionally low prices, for a specific period of time. Customers will also get a sneak peek at the Today's Special Value for Saturday at QVC.com. The nonstop shopping continues throughout the day on Black Friday, as QVC surprises its viewers with a specially priced offer in every hour of programming. There will also be additional, specially priced offers at QVC.com.

QVC's Black Friday programming will include a cornucopia of terrific holiday gift-giving ideas, including: the Nintendo Wii Gaming System with Accessories, Case and Games, Panasonic High-Definition Video Camera, Clarisonic Facial Cleansing System and philosophy Merry-Mint Chocolate Box 3-in-1 Shower Gel Duo.

QVC is the ultimate one-stop gift shopping destination, offering everything from gifts and toys to festive holiday decor and gourmet food. Throughout the holiday season, QVC has once again extended its returns policy; gifts purchased between now and December 23, 2009, may be returned up until January 31, 2010.

For more information about QVC's Black Friday programming, please visit QVC.com.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA) , is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 167 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, and launching in Italy in 2010, West Chester, Pa.-based QVC has shipped more than a billion packages in its 23-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

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Photo: http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: QVC, Inc.

CONTACT: Tara Hunter, +1-484-701-8163, Tara.Hunter@QVC.com, or Erin
Mulholland, +1-484-701-2179, Erin.Mulholland@QVC.com, both of QVC, Inc.

Web Site: http://www.qvc.com/


Profile: International Entertainment

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