Marc Anthony Sets New Milestone at Miami's American Airlines Arena

Marc Anthony Sets New Milestone at Miami's American Airlines Arena

Singer draws standing-room only crowd; Event marks single highest grossing Hispanic act ever at venue

CHICAGO, Oct. 26 /PRNewswire/ -- Cardenas Marketing Network (CMN) announced that its concert Saturday night, featuring salsa sensation Marc Anthony at Miami's American Airlines Arena, drew a standing-room only crowd of 15,000 and garnered gross box office receipts of $1.2 million, becoming the single highest grossing Hispanic act ever at the renowned venue.

As a way to recognize this impressive achievement, American Airlines Arena will be presenting Anthony with a special award after the artist helped bring more than 125,000 fans at the arena through 10 shows during the last three years. The combined shows generated a total gross of $9.3 million.

A fixture in the fast-growing Latin pop culture, Anthony's seemingly tireless energy was confirmed yet again Saturday night, as the 41-year-old crooner offered another electrifying performance during the two-hour star-studded show. The New York native belted out some of his greatest hits including "Hasta Ayer," "Hasta Que Te Conoci," and "Te Conozco Bien" in his usual seductive, powerful voice.

One of the highlights of the evening included a surprise visit on-stage by Miami Heat and NBA stars Dwyane Wade and Carlos Arroyo, who presented Anthony with a personalized "# 1" Heat jersey. "You know Marc, this is usually my house, but tonight, mi casa es tu casa," said the 2006 NBA Champion before a thunder of applauses.

In a more romantic encounter, Anthony was joined by wife Jennifer Lopez as the couple performed the popular ballad, "No Me Ames."

Saturday night's concert also marked CMN's second straight sold-out show following Mexican ranchera artist Vicente Fernandez's Oct. 18 show at the Allstate Arena in Chicago, where Marc Anthony is scheduled to perform early next year. Details of that show will be announced soon.

Marc Anthony is one of the most influential Latino artists of this generation. He is not only the biggest-selling salsa artist of all time but also a talented and well-known actor. Marc Anthony first hit the music charts in 1993 with his debut album Otra Nota. It reached the #1 slot on Billboard's Top Latin Albums chart followed by Todo A Su Tiempo (1995). He was later awarded the Tropical Album Grammy in 1998 for Contra La Corriente (1997). In 2002, he won the Billboard awards the "Top Latin Albums/Artist of the Year" and "Tropical/Salsa Album of the Year - Male" for Libre (2001).

About CMN

Founded in 2003 by Henry Cardenas, CMN is one of the leading multicultural event marketing and sponsorship agencies in the United States. Named to Event Marketer's "It List" and Chief Marketer's "Promo 100" in 2009, CMN reaches millions of consumers annually through its innovative marketing strategies and unique image branding. With offices in Chicago and Miami and a staffing infrastructure in the top 20 U.S. Hispanic markets, CMN provides management, oversight and control to experience campaigns in any region of the country, and has executed programs for major corporations including Anheuser-Busch, Career Builder, MillerCoors, Wm. Wrigley Jr. Company, and American Airlines, among others. For more information, please visit www.cmnevents.com.

First Call Analyst:
FCMN Contact:

Source: Cardenas Marketing Network

CONTACT: Diana Lopez of CMN Communications, +1-312-492-6424

Web Site: http://www.cmnevents.com/

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Profile: International Entertainment