http://www.hdradio.com/Pittsburgh Penguins to Launch Dedicated HD Radio(TM) Channel Today

http://www.hdradio.com/Pittsburgh Penguins to Launch Dedicated HD Radio(TM) Channel Today

WXDX-FM's HD2 Channel Offers All Things Penguins 24 Hours a Day

PITTSBURGH, Oct. 1 /PRNewswire/ -- WHAT:

Pittsburgh hockey fans have a new home on WXDX-FM's HD2 channel (105.9 HD2), which launched today and offers all things Penguins and NHL -- 24 hours a day. In advance of the season starting, you can follow the defending Stanley Cup champions with coverage of the team's training camp this month.

The programming line-up on Penguins Radio 105.9-HD2 includes live broadcasts starting at 9 a.m. with "Daily Players' Playlist," featuring Penguins players' favorite songs. At 9:30 a.m., the daily show "Penguins Live," hosted by Pittsburgh native and former Islanders play-by-play broadcaster Steve Mears, will air until noon. Following that, a simulcast of "NHL Live" will be played from noon to 2 p.m., with discussion of the team and various NHL content from 2-3 p.m. hosted by The X's very own afternoon host Mark Madden. The six-hour programming block will be repeated during the day and evening.

And advertisers are following suit, with the Penguins already having signed on a half-dozen brands, including Mountaineer Casino, Geico, California University of Pennsylvania, and Qdoba. HD Radio multicasts enable advertisers to target niche audiences that are drawn to the unique content not available on analog radio stations.

WHY:

You've seen the Penguins on HD television -- with stunning clarity that enhances the experience. Well, radio is delivering the same 'wow' factor that will enhance the way the game is heard. Catch all the Penguins action in digital, crystal-clear sound, without any hisses or pops. This 24/7 channel devoted to the top team in hockey -- with exclusive interviews and play-by-play breakdowns -- will make you feel closer to the Penguins than you ever have before.

WHEN:

Tune in today to Penguins Radio 105.9-HD2 and get all your Pittsburgh Penguins stats, facts, and entertainment!

WHERE:

Pick up an HD Radio receiver from any leading consumer electronics retailer, including Amazon, Best Buy, Costco, Walmart, among many others. Or, go here to find a full list of retailers carrying product: http://hdradio.com/buyers_guide.php. You can choose from over 100 HD Radio receivers!

For more info on Penguins Radio 105.9-HD2, you can log onto the Penguin's official site: www.pittsburghpenguins.com.

Note: "HD Radio(TM)" and the HD Radio logo are proprietary trademarks of iBiquity Digital Corporation. All other trademarks are the property of their respective owners. The "HD" in HD Radio(TM) is part of iBiquity Digital's brand name for its advanced digital AM/FM system. It does not mean hybrid digital or high-definition digital; both of these are incorrect.

First Call Analyst:
FCMN Contact:

Source: iBiquity Digital Corporation

CONTACT: Scott Cianciulli, cianciulli@braincomm.com, or Jo Anne
Barrameda, barrameda@braincomm.com, both of Brainerd Communicators, Inc.,
+1-212-986-6667

Web Site: http://www.ibiquity.com/

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Profile: International Entertainment