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Wednesday, September 02, 2009

Verizon FiOS TV Subscribers Prepare for Labor Day Weekend With High-Def How-To Videos From Howcast

Verizon FiOS TV Subscribers Prepare for Labor Day Weekend With High-Def How-To Videos From Howcast

FiOS TV Video On Demand Offers Hundreds of Howcast Instructional Videos

NEW YORK, Sept. 2 /PRNewswire/ -- Verizon FiOS TV subscribers have a head start in preparing for the Labor Day weekend, with high-definition how-to videos from Howcast. From planning for barbecues and parties, to the best drinks, Howcast on FiOS TV Video on Demand (VOD) provides expert tips to guide viewers through all of their end-of-summer holiday needs.

FiOS TV subscribers can check out the "Get Your Grill On" video that covers everything from grilling steak, ribs, burgers, fish, vegetables such as zucchini and squash, and fruit; to making condiments; to the perfect grill-cleaning method. Subscribers looking for outdoor activities can learn how to play badminton and volleyball. And for those subscribers who realize they've gotten a bit too much sun after the party, there's even a video on how to best treat sunburn. The how-to videos are available at no extra charge.

"How-to content is more popular than ever, and Howcast creates the highest-quality, most entertaining online how-to videos on the Web," said Garrett Rieman, who helps to manage Video on Demand programming for Verizon. "FiOS TV brings these videos to life in pure high-definition on the biggest screen in the home - the TV. It's just another way Verizon creates the ultimate home-entertainment experience that's unrivaled by cable or satellite."

Jason Liebman, CEO and co-founder of Howcast.com, said, "FiOS TV has provided Howcast an amazing platform to bring our how-to videos in HD quality directly to consumers' televisions. We are excited to partner with Verizon and provide FiOS TV customers with a Labor Day survival guide that provides how-to solutions tailored for their holiday entertaining needs."

Verizon's FiOS TV customers can find hundreds of Howcast videos on Video on Demand, simply by pressing the "VOD" or "On Demand" button on their remote control, by using the menu on FiOS TV's Interactive Media Guide, or by selecting the VOD channel.

Verizon FiOS TV is the leader in bringing the best of the Web to its customers' home-entertainment systems. In addition to offering Howcast videos in HD, Verizon has worked with social media innovators Facebook Connect, Twitter, ESPN, Veoh, blip.tv and Dailymotion to create a truly converged Internet-to-television experience that lets FiOS TV subscribers connect with others while watching TV, plus search and view on their TV screens a variety of online, personal PC-based videos.

FiOS TV's industry-leading VOD service offers more than 15,000 titles per month, 70 percent of which are free. This includes everything from popular movies and concerts to exercise and kids programming - all watched in the comfort of consumers' living rooms. FiOS TV VOD also features more than 1,400 HD titles per month, more than 1,100 of which are free.

FiOS TV offers a broad collection of programming, with 500 all-digital channels, including more than 118 HD channels. The service also offers an innovative Interactive Media Guide that provides next-generation, personalized interactive services, including free Facebook and Twitter social media applications, news and entertainment widgets, ESPN Fantasy Football, a robust search engine, and many other features.

FiOS TV is currently available to more than 10.3 million homes in 14 states. For the latest news, updates and information about FiOS TV visit www.verizon.com/newscenter and www.verizon.com/athomeblog.

About Howcast

From How to Write a Resume to How to Jump-Start Your Car, Howcast provides the answer to any how-to question and engages consumers to watch and share free, useful how-to videos and guides produced in-house at Howcast Studios, as well as by innovative media partners, trusted brands, and individual contributors. This content is distributed across a growing network of web, mobile, and cable partners, including such notable destinations as YouTube, MySpace, Hulu, AOL, Yahoo!, Comcast, Apple, TiVo and Verizon. In just over a year, Howcast been named a top web site of 2008 by both TIME and PC Magazine, nominated for two Webby Awards and has had its iPhone app featured in an Apple iPhone commercial.

About Verizon

Verizon Communications Inc. (NYSE:VZ) , headquartered in New York, is a global leader in delivering broadband and other wireless and wireline communications services to mass market, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, serving more than 87 million customers nationwide. Verizon's Wireline operations provide converged communications, information and entertainment services over the nation's most advanced fiber-optic network. Wireline also includes Verizon Business, which delivers innovative and seamless business solutions to customers around the world. A Dow 30 company, Verizon employs a diverse workforce of more than 235,000 and last year generated consolidated operating revenues of more than $97 billion. For more information, visit www.verizon.com.

VERIZON'S ONLINE NEWS CENTER: Verizon news releases, executive speeches and biographies, media contacts, high-quality video and images, and other information are available at Verizon's News Center on the World Wide Web at www.verizon.com/news. To receive news releases by e-mail, visit the News Center and register for customized automatic delivery of Verizon news releases.

First Call Analyst:
FCMN Contact:

Source: Verizon

CONTACT: Heather Wilner, Verizon, +1-908-559-6407,
heather.b.wilner@verizon.com; or Tessa Barrera, Howcast, +1-646-558-0671,
Tessa.Barrera@Howcast.com

Web Site: http://www.verizon.com/

Company News On-Call: http://www.prnewswire.com/comp/094251.html


Profile: International Entertainment

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