Parents and Babies are Roaring with Anticipation at the Introduction of the Baby Einstein(TM) World Animal Adventure DVD

Parents and Babies are Roaring with Anticipation at the Introduction of the Baby Einstein(TM) World Animal Adventure DVD

On September 29th, 2009, Bring the World Home to Your Baby With the Release of the Newest Title in the Baby Einstein World Music Collection

BURBANK, Calif., Sept. 29 /PRNewswire/ -- Exploring dozens of playful animals in their beautiful, natural habitats, Baby Einstein's new World Animal Adventure DVD brings unique animals from all seven continents into your home. In the World Animal Adventure DVD, the second title released under the World Music collection, little ones will explore lush jungles, frozen tundras, and golden plains to discover the joy of animals through real world images, art and iconography from cultures around the world. Set to fun original World Music beats and inspired by the animals of each continent, World Animal Adventure gives babies the opportunity to explore animals both exotic and new with the fun-loving puppet host, Jane the Monkey, and her daughter, Mimi.

From Asian pandas to Australian kangaroos, Baby Einstein's World Animal Adventure DVD journeys to all seven continents, exposing baby to dozens of exotic animals in their beautiful, natural habitats. The original ethnic rhythms representative of each continent and orchestrated for baby's ears will encourage babies to get up and move to the fun world beat.

"Babies love animals, and World Animal Adventure is a great way for parents to bring different cultures into their home, introduce their babies to exotic new animals, and have a little fun together," said Susan McLain, vice president and general manager of The Baby Einstein Company.

World Animal Adventure is the second title in the Baby Einstein world line to feature two customized ways babies and parents can experience DVD viewing together. The "Grow With Me" feature offers a second viewing mode containing additional words for parents to use with their babies. The "Select-A-Segment" option gives parents the choice of viewing shorter segments of the DVD to customize the viewing experience.

In addition to responding to the needs of parents with the customized DVD features, Baby Einstein is also expanding its digital offerings providing access and information about Baby Einstein, parenting and a whole lot more, for moms whenever they choose. Baby Einstein can now be found on Twitter page, YouTube Channel and a blog, all which feature interviews, exclusive material, fun tips and most of all, serve as a perfect gathering place for parents.

World Animal Adventure is the newest in the World Music line from The Baby Einstein Company, the award-winning creator of the infant media category and best-selling brand of DVDs for infants. Available at major retailers and online, the suggested retail price is $19.99 for DVD. The World Animal Adventure DVD is recommended for 12 months and up.

About The Baby Einstein Company

The Baby Einstein Company, LLC, is the award-winning creator of the infant media category. The company is famous for its best-selling Baby Einstein brand of DVDs, books, music CDs and toys specifically designed for babies and toddlers, from birth to 2 years old. Little Einsteins(TM), which debuted in 2005, specifically created for the preschool market. Headquartered in Burbank, CA, The Baby Einstein Company is a subsidiary of The Walt Disney Company. For more information, visit www.BabyEinstein.com or www.LittleEinsteins.com.

© The Baby Einstein Company, LLC. All Rights Reserved. Baby Einstein and Little Einsteins are trademarks of The Baby Einstein Company, LLC. EINSTEIN is a trademark of The Hebrew University of Jerusalem.

Contact - Stephanie Beal 310.584.8379

First Call Analyst:
FCMN Contact:

Source: The Baby Einstein Company

CONTACT: Stephanie Beal, +1-310-584-8379, for The Baby Einstein Company

Web Site: http://www.babyeinstein.com/

---

Profile: International Entertainment