Outdoor Channel Broadens Distribution in Oregon and Washington Markets Through Comcast Corporation Agreement
Outdoor Channel Broadens Distribution in Oregon and Washington Markets Through Comcast Corporation Agreement
Outdoor Channel HD Launched in September
TEMECULA, Calif., Sept. 14 /PRNewswire-FirstCall/ -- Outdoor Channel Holdings, Inc. (NASDAQ:OUTD) , America's leader in Outdoor TV, today announced that the Outdoor Channel network has broadened its distribution through placement on the Digital Preferred tier, in addition to its existing position on the Sports and Entertainment tier, throughout multiple Comcast Digital Cable systems in Portland, Salem and Corvallis, Oregon, as well as in Vancouver and Longview, Washington. Local residents now have easy access to a robust spectrum of Outdoor Channel's popular hunting, fishing, shooting and adventure programming. This change was effective as of September 1, 2009.
Additionally, Outdoor Channel launched its high-definition channel, Outdoor Channel HD, on September 1, 2009 in these markets.
"We are excited to deepen our affiliation with Comcast in Oregon and Washington," said Tom Hornish, COO of Outdoor Channel. "These are key strategic markets for us, and we're pleased to offer Comcast subscribers our best-in-class outdoor programming."
"The Pacific Northwest practically defines the great outdoors, and many subscribers here are passionate outdoor enthusiasts who can now easily enjoy our high quality, category-leading hunting, fishing, shooting and other outdoor related programming. They will also soon be able to view our popular programming and personalities through an enhanced HD picture resolution, which truly drives home the visual clarity of the great outdoors," said Randy Brown, Senior Vice President, Affiliate Sales & Marketing at Outdoor Channel.
"Outdoor Channel is great fit for our cable systems in Oregon and Washington," said Lars Lofas, VP of Marketing for Comcast of Oregon and SW Washington. "Our customers have a strong affinity for the outdoors, and we are pleased to make the nation's top-ranked outdoor cable network more widely available. We are also looking forward to the clear, crisp broadcasts of Outdoor Channel HD."
Outdoor Channel takes viewers across the country and around the world, sharing unmatched thrills and experiences through the eyes of esteemed outdoor personalities.
About Outdoor Channel Holdings, Inc.
Outdoor Channel Holdings, Inc. owns and operates Outdoor Channel, America's leader in outdoor TV, and Winnercomm Inc., an Emmy Award winning production and interactive company. Outdoor Channel offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle and can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic broadband website. Winnercomm Inc. is one of America's largest and highest quality producers of live sporting events and sports series for cable and broadcast television. Winnercomm also owns and operates the patented Skycam and CableCam aerial camera systems which provide dramatic overhead camera angles for major sports events, including college and NFL football. For more information please visit www.outdoorchannel.com.
Nielsen Media Research Universe Estimates for Outdoor Channel
Nielsen Media Research is the leading provider of television audience measurement and advertising information services worldwide. Nielsen estimated that Outdoor Channel had approximately 31.2 million cable and satellite subscribers for September 2009. Please note that this estimate regarding Outdoor Channel's subscriber base is made by Nielsen Media Research and is theirs alone and does not represent opinions, forecasts or predictions of outdoor Channel Holdings, Inc. or its management. Outdoor Channel Holdings, Inc. does not by its reference above or distribution imply its endorsement of or concurrence with such information.
About Comcast Corporation
Comcast Corporation (NASDAQ:CMCSA) (NASDAQ:CMCSK) (www.comcast.com) is the nation's leading provider of entertainment, information and communications products and services. With 24.6 million cable customers, 14.4 million high-speed Internet customers, and 5.6 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content.
Comcast's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten Comcast SportsNets networks and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.
First Call Analyst:
FCMN Contact: nancy@braincomm.com
Source: Outdoor Channel Holdings, Inc.
CONTACT: Company: Tom Hornish, Chief Operating Officer, +1-951-699-6991,
ext. 104, thornish@outdoorchannel.com; Investors: Brad Edwards, Brainerd
Communicators, Inc., +1-212-986-6667, edwards@braincomm.com; Media: Nancy
Zakhary, Brainerd Communicators, Inc., +1-212-986-6667, nancy@braincomm.com
Web Site: http://www.outdoorchannel.com/
Profile: International Entertainment
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