Gray Television, Inc. Launches Mobile Digital Television

Gray Television, Inc. Launches Mobile Digital Television

ATLANTA, Sept. 3 /PRNewswire-FirstCall/ -- Gray Television, Inc. (NYSE: GTN) (NYSE:and) (NYSE:GTN.A) introduces the future of television with Gray's first successful launch of a "Mobile DTV" signal.

Gray Television's NBC affiliate in Omaha, Nebraska, WOWT, unleashed ground breaking technology July 24, 2009 with the television groups first "mobile DTV" signal, giving viewers within the station's coverage area a signal that can be received on mobile devices, directly from the transmitter.

Vice President of Technology for Gray Television, Jim Ocon is working with WOWT and the Open Mobile Video Coalition on a pilot test, making WOWT one of the only stations in the country with the technology. Mobile Digital Television transmits WOWT's live signal, to hand-held devices. The catch, there needs to be a receiver chip built-in. "The chips themselves, the little tuners, are actually being built as we speak," said Ocon.

"This is the future of the television industry," said President and General Manager of WOWT, and Gray Regional Vice-President, Charlie Peterson. She had borrowed one of the few tuner based cell phones in the country for the station launch. "The quality is really unbelievable!"

The video can be received virtually anywhere within WOWT's coverage area. "It's designed to work on the go, with a DVD player, a cell phone, a navigation system, the possibilities are quite tremendous," said Ocon. With Mobile Digital Television, it's like having a television in your pocket. Imagine the possibilities during a storm. From an emergency alert perspective, I think it's going to be a must," said Ocon. "I think this technology is going to save lives." Best of all, it's completely free. It's not offered through a cable or cell phone provider, so it does not even use cell phone minutes. "Once you see it working, you're going to want to have it," said Ocon.

The technology is expected to be available to consumers early next year or possibly late this year.

About Open Mobile Video Coalition

In 2007, transmission of full-motion digital television signals to mobile and handheld devices was proven technically feasible. Leaders of the broadcasting industry came together to make mobile digital television a reality; they formed the Open Mobile Video Coalition (OMVC) to accelerate the development and rollout of mobile DTV products and services, maximizing the full potential of the digital television spectrum. For more information on the Mobile Video Coalition, visit their website at http://www.omvc.org/media-relations.

About Advanced Television Standards Committee

The Advanced Television Systems Committee is an international, non-profit organization developing voluntary standards for digital television. Over 195 ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite and semiconductor industries. For the latest ATSC news, press releases, visit the ATSC website at http://atsc.org/.

About Gray Television, Inc.

Gray Television, Inc. is a television broadcast company headquartered in Atlanta, GA. Gray currently operates 36 television stations serving 30 markets. Each of the stations are affiliated with either CBS (17 stations), NBC (10 stations), ABC (8 stations) or FOX (1 station). In addition, Gray currently operates 38 digital second channels including 1 ABC, 4 Fox, 7 CW and 16 MyNetworkTV affiliates plus 8 local news/weather channels and 2 "independent" channels in certain of its existing markets.

First Call Analyst:
FCMN Contact: jim.ryan@gcslink.com

Source: Gray Television, Inc.

CONTACT: James Ocon, Vice President-Technology for Gray Television Group
Inc., +1-402-233-7829; Charlie Peterson, President and General Manager of
WOWT, and Gray Regional Vice-President, +1-402-233-7845

Web Site: http://www.gray.tv/

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Profile: International Entertainment