Calling All Filmmakers, Videographers, Anyone With Camera: Create Best Videos Illustrating Drive Smarter Challenge Fuel Efficiency Tips; Win $5,000 Cash, VIP NASCAR, Indy Race Passes, Michelin Tires

Calling All Filmmakers, Videographers, Anyone With Camera: Create Best Videos Illustrating Drive Smarter Challenge Fuel Efficiency Tips; Win $5,000 Cash, VIP NASCAR, Indy Race Passes, Michelin Tires

-- www.DriveSmarterChallenge.org/contest --

WASHINGTON, Aug. 17 /PRNewswire-USNewswire/ -- Let the cameras roll, and let the creativity flourish! Want to get a shot at winning $5,000 and putting your video before a potential audience of millions? Have we got a contest for you! It's the Drive Smarter Challenge video contest.

Filmmakers and videographers with a yen to put their work "on the map" and on the Web are invited to submit a two-minute video illustrating one or more of the Drive Smarter Challenge campaign's gas- and money-saving tips (http://drivesmarterchallenge.org/money-saving-tips/Default.aspx) to compete for a $5,000 grand prize.

The first 80 entrants whose videos meet the contest criteria will receive a $25 ExxonMobil Gift Card and a Car Care Council Car Care Guide.

The online video contest is a new feature of the award-winning Drive $marter Challenge fuel-efficiency campaign (www.drivesmarterchallenge.org) sponsored by the Alliance to Save Energy (www.ase.org) and 16 other diverse nonprofit, governmental, trade association, and for-profit partners. The contest runs from August 17 through September 20, 2009 by 11:59 pm EDT.

All eligible videos will be posted on the Drive Smarter Challenge website. Once the contest judges select the finalists, the public will vote for the winners of these prizes:

   --  Grand Prize: $5,000   --  Second Prize: Choice between one VIP NASCAR Race Package (two tickets       and two garage/pit passes to a NASCAR race event) or one VIP Indy       Racing League Package (two tickets and two garage/pit lane passes to       an Indy race event, plus a ride in a specially modified  Indy car       driven by a pro driver);   --  Third Prize: Whichever prize package hasn't been selected by the       second prize winner (either the VIP NASCAR Race Package or the VIP       Indy Racing League Package);    --  Fourth Prize:  Transportation Efficiency Package: A set of 4 Michelin       Energy Saver All Season Tires (or comparable tires for the winner's       vehicle), one-year AAA membership, and two Silver Spoke League of       American Bicyclists memberships.   

Along with encouraging consumers to exercise their creativity, the video contest will further the fuel-efficiency campaign's goals of helping drivers save money at the gas pump by driving smarter, properly maintaining their vehicles, and driving fewer miles by combining errands, biking, telecommuting, walking, carpooling, or taking public transit.

"Even though gasoline costs are down from their high levels of last summer, there is no need for consumers to spend more than necessary to fuel their vehicles in today's tough economy," observed Alliance President Kateri Callahan. "So we urge drivers to use the fuel-efficiency tips provided by the Drive Smarter Challenge campaign to 'drive down' those expenses."

Callahan also thanked the prize donors for their generous contributions: ExxonMobil Lubricants and Specialties, NASCAR, Bryan Herta Autosport, the Rubber Manufacturers Association's Be Tire Smart, Michelin, the League of American Bicyclists, and the Car Care Council.

"The Drive Smarter Challenge is a great way to encourage all drivers to improve their personal energy efficiency," said ExxonMobil Lubes and Specialties Americas Marketing Manager Jan Crowe. "This video contest will not only allow people to show their creativity, but help spread the word on how to save money by driving smarter."

   To enter the contest:   --  Log on to www.drivesmarterchallenge.org and click on the "Video       Contest" banner (or link) or click on       www.drivesmarterchallenge.org/contest/;   --  Follow the on-screen entry instructions (including completing the       Official Entry form in its entirety);   --  Upload your own original video of two minutes or less that describes       how drivers can save money and/or help the environment by using one of       the tips found at       http://drivesmarterchallenge.org/money-saving-tips/Default.aspx;   --  Check the box indicating that you have read and agree to these       Official Rules; and    --  Click on "Submit" to complete your entry.    Only one entry per person and you must be at least 18 to compete.   

The Drive Smarter Challenge campaign partners include the Alliance to Save Energy, American Petroleum Institute, American Public Transportation Association, Brian Herta Autosport, Car Care Council, Citizens for Affordable Energy, Department of Energy's Oak Ridge National Laboratory, ExxonMobil, Green Solutions Magazine, League of American Bicyclists, NASCAR, National Association of Counties, National Association of State Energy Officials, National Independent Auto Dealers Association, National Fuel Funds Network, National Low Income Energy Consortium, and Rubber Manufacturers Association's Be Tire Smart.

   twitter.com/ToSaveEnergy   facebook.com/pages/Alliance-To-Save-Energy/21631059711   youtube.com/AllianceToSaveEnergy   flickr.com/photos/alliancetosaveenergy/  

First Call Analyst:
FCMN Contact:
http://drivesmarterchallenge.org
http://www.twitter.com/ToSaveEnergy
http://www.facebook.com/pages/Alliance-To-Save-Energy/21631059711
http://www.youtube.com/AllianceToSaveEnergy
http://www.flickr.com/photos/alliancetosaveenergy/

Source: Alliance to Save Energy

CONTACT: Rozanne Weissman, +1-202-530-2217, rweissman@ase.org, or
Jessica Lin, +1-202-530-4346, jlin@ase.org, or Ronnie Kweller,
+1-202-530-2203, rkweller@ase.org, all of the Alliance to Save Energy

Web Site: http://www.ase.org/

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Profile: International Entertainment