New Nokia and America Movil Offer Revolutionizes Mexico's Music World
New Nokia and America Movil Offer Revolutionizes Mexico's Music World
MEXICO CITY, April 30/PRNewswire-FirstCall/ --
- Nokia 5800 Comes With Music Exclusively With America Movil to hit the Mexican Market on May 1st
- Telcel's Users Will be Able to Download Their Favorite Tracks to the Phone for a Full Year
- Well-known Independent Record Labels, Editors and Other Music Agents Have Joined the Project
Nokia (NYSE:NOK) and America Movil, through its Telcel subsidiary, today announced they will be offering the breakthrough 5800 Comes With Music concept to the Mexican market. The 5800 Comes With Music is the industry's most comprehensive, powerful and exciting digital music offer, combining the Comes With Music service and the highly innovative Nokia 5800 XpressMusic, Nokia's first touch-screen device.
5800 Comes With Music will be commercially available on May 1st through Telcel, the leading wireless services provider in Mexico. Consumers getting the solution either through Telcel's Authorized Customer Centers or through its Authorized Distributors, will be able to take advantage of the largest voice and data network coverage in the country, plus best prices and value added services in the market. It will also be available at Nokia's flagship store located at the Antara Shopping Mall and Nokia's Online Store http://www.nokia.com.mx/shop.
The 5800 Comes With Music service offers consumers a new way of discovering and enjoying music from the mobile device or PC. Consumers accessing Comes with Music through their Nokia 5800 XpressMusic device will be able to navigate and enjoy a wide-ranging music catalog of tracks from local and international artists for a year without worrying about track cost and without experiencing access restrictions to millions of tracks available from Nokia Music Store, the new digital music store in Mexico. In addition, they will be able to keep their music on the mobile device or PC once the subscription is over. This service revolutionizes the digital music experience known thus far.
"The Nokia 5800 XpressMusic has already sold 3 million devices worldwide, now Mexican consumers will be able to get hold of the 5800 Comes With Music," said Francisco Lorenzo, Nokia Mexico Director. "Users can simply find and discover all the music they want, without worrying about the price of each album or track. Simplicity and freedom of use are two of the leading features of this service, but most revolutionary of all is that users get to keep all their favorite music in their PC or Nokia device without worrying about the cost of each track," he said.
This breakthrough concept succeeded in uniting all known music labels, including EMI, Universal Music Group, Sony BMG Music Entertainment, Warner Music Group, among others, in addition to independent music companies and other music agents.
"Today's needs for communication are greater, that's why Telcel is always looking at offering the best devices like the Nokia 5800 XpressMusic, a phone that will provide our users with a new way of experiencing the music in a mobile phone", said Patricia Hevia, Operations Director of Telcel's Region 9. "The Nokia 5800 XpressMusic takes advantage of Telcel's 3G network, which today covers 149 cities and thousands of villages", she continued.
Telcel, aiming to foster the use of mobile Internet, and with the introduction of the Nokia 5800 XpressMusic to the Mexican market, offers competitive rates, appropriate to its users. This way, it promotes and facilitates the mobile experience, while users can rely on access to affordable prices and services, and benefit to the max from 3G technology applications through Telcel's Unlimited Data Plan backing up the great features that 5800 XpressMusic offers to consumers.
Nokia 5800 XpressMusic
On music-focused devices, consumers demand a high-quality music experience, more memory, powerful speakers, simple synchronization, and mobile functionality with direct access to key content and contacts. The new Nokia 5800 XpressMusic provides all these features, plus simple access to content, regardless of user location.
The new Nokia 5800 XpressMusic features a touch-screen technology introducing the "Multimedia Bar," a simple pop-up menu providing direct access to music and entertainment, including songs, videos and pictures. The "Multimedia Bar" also provides a direct link to the Web, as well as to various online information-sharing applications. With the new Nokia 5800 XpressMusic supporting flash content, users will be able to navigate across the Web. Additionally, the new Nokia 5800 XpressMusic delivers basic music essentials, including a graphic equalizer, 8 GB of memory for up to 6,000 tracks, support for all digital music formats and a 3.5 mm jack. The built-in stereo speakers' surround-sound experience makes them the most powerful in the market.
With the new "Contacts Bar," users are able to highlight four of their favorite contacts on the home screen. And with a single touch, they can track a recent history of text messages, e-mail, call log, pictures and blog updates.
Pictures of the Nokia 5800 XpressMusic are available at: http://www.nokia.com/press.
About America Movil (AMX)
AMX is the leading provider of wireless services in Latin America. As of February, 2009, it had over 186.6 million wireless subscribers.
About Telcel
Telcel (Radiomovil Dipsa) operating since 1989, is the leading mobile telephony company in Mexico with more than 56.4 million customers, with the largest service and coverage nation-wide, covering more than 200 thousand locations in the 9 regions of the country, which represent more than 90% of the populated areas in Mexico. Always ahead, it offers the fastest wireless connectivity nation-wide on data and voice in GSM/GPRS/EDGE and UMTS/HSDPA technologies.
About Nokia
Nokia is the world's number one manufacturer of mobile devices by market share and a leader in the converging Internet and communications industries. We make a wide range of devices for all major consumer segments and offer Internet services that enable people to experience music, maps, media, messaging and games. We also provide comprehensive digital map information through NAVTEQ and equipment, solutions and services for communications networks through Nokia Siemens Networks.
http://www.nokia.com
Source: Nokia Corporation
Media Enquiries: Laura Larrondo, Larrondo DICE, Tel. +52-55-57-81-13- 43, Mobile: +52-1-55-54-38-98-48, E-mail: larrondl@prodigy.net.mx
Profile: International Entertainment
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