Rentrak Theatrical Announces Box Office Estimates for Weekend of March 27, 2009

Rentrak Theatrical Announces Box Office Estimates for Weekend of March 27, 2009

LOS ANGELES, March 29 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (NASDAQ:RENT) , today announced the weekend theatrical box office estimates for the weekend period of March 27 through March 29, 2009 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve estimated top producing motion pictures for the weekend, per data collected as of 9:30AM Pacific on Sunday, March 29, 2009 by Rentrak Theatrical include:

   Rank  Title                                 Weekend Gross      Locations   1     Monsters vs. Aliens                     $58,200,000           4104   2     The Haunting in Connecticut             $23,010,000           2732   3     Knowing                                 $14,705,000           3337   4     I Love You, Man                         $12,600,000           2717   5     Duplicity                                $7,556,470           2579   6     Race To Witch Mountain                   $5,637,000           3268   7     12 Rounds                                $5,300,000           2331   8     Watchmen                                 $2,755,000           2010   9     Taken                                    $2,700,000           1961   10    The Last House On The Left               $2,611,160           2251   11    Sunshine Cleaning                        $1,344,000            167   12    Slumdog Millionaire                      $1,135,000            840    Weekend of 03/27/09 to 03/29/09   (C) 2009 by Rentrak Corporation     About Box Office Essentials  

Box Office Essentials provides each studio with password-protected, real- time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials(R) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate website at Rentrak.com.

   Contacts:    Rogers & Cowan for Rentrak Corporation                Sallie Olmsted                Amanda Bartz                (310) 854-8124                (310) 854-8151                solmsted@rogersandcowan.com   abartz@rogersandcowan.com  

First Call Analyst:
FCMN Contact:

Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, solmsted@rogersandcowan.com,
or Amanda Bartz, +1-310-854-8151, abartz@rogersandcowan.com, Rogers & Cowan
for Rentrak Corporation

Web site: http://www.rentrak.com/

---

Profile: International Entertainment