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International Entertainment News

Friday, February 13, 2009

Rock 'N' Roll Icon, Motorhead's Lemmy, Coming to Guitar Hero(R) Metallica(R)

Rock 'N' Roll Icon, Motorhead's Lemmy, Coming to Guitar Hero(R) Metallica(R)

SANTA MONICA, Calif., Feb. 13 /PRNewswire/ -- Once honored by Metallica with seven Motorhead covers performed as "The Lemmys," GRAMMY(R) Award-winning legend and lead vocalist and bassist of Motorhead, Lemmy, will take his rightful place on stage alongside Lars, James, Kirk and Robert in Activision Publishing Inc.'s Guitar Hero(R) Metallica(R) this spring.

   (Photo: http://www.newscom.com/cgi-bin/prnh/20090213/LA70604-a)    (Photo: http://www.newscom.com/cgi-bin/prnh/20090213/LA70604-b)   

Budding rockstars will have the opportunity to experience Lemmy's in-game likeness as he wails away on vocals and shreds his bass guitar - or play as the icon himself. The rock 'n' roll legend, born Ian Kilmister, will have a familiar tune with him as Motorhead's 2008 re-record of "Ace of Spades" rocks its way into the set list.

Lemmy says, "It's great to be in Guitar Hero with all these famous people and I'm really pleased to be in it with Metallica...but James is still taller than me."

"Ride the Lightning" with musical icons Metallica and 21 other rockin' acts in an all new Guitar Hero(R) experience - Guitar Hero Metallica. Enter the world of Lars Ulrich, James Hetfield, Kirk Hammett and Robert Trujillo and experience the intensity and skill of one of the greatest bands of all time. Shred on the guitar controller, rip on the drum kit controller and wail on the mic to a set list featuring over 45 explosive hits from Metallica's illustrious career and a wide variety of other legendary artists personally selected by the band, such as Alice In Chains, Bob Seger, Foo Fighters, Lynyrd Skynyrd and Queen. Fans will be able to rock as Metallica while performing in venues reminiscent of the band's epic album covers, themes from their music and real world locales.

Guitar Hero Metallica is being developed by Neversoft Entertainment for the Xbox 360(R) video game and entertainment system from Microsoft and the PLAYSTATION(R)3 computer entertainment system. The Wii(TM) home video game system from Nintendo and the PlayStation(R)2 computer entertainment system versions are being developed by Budcat. The game is rated "T" for Teen by the ESRB. For more information about Guitar Hero Metallica, please visit guitarhero.com.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company's website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as "outlook," "will," "could," "would," "might," "remains," "to be," "plans," "believes," "may," "expects," "intends," "anticipates," "estimate," future," "plan," "positioned," "potential," "project," "remain," "scheduled," "set to," "subject to," "upcoming" and similar expressions to help identify forward-looking statements. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing's titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing's products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, vendors and third-party developers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard's success in integrating the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company's ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated, and the other factors identified in Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

Guitar Hero Metallica (C) 2009 Activision Publishing, Inc. Guitar Hero, Activision and RedOctane are registered trademarks of Activision Publishing, Inc. Metallica is a registered trademark of Metallica.

"PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Used with Permission. Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies. Wii and the Wii logo are trademarks of Nintendo.

First Call Analyst:
FCMN Contact: ksouthey@activision.com

Photo: http://www.newscom.com/cgi-bin/prnh/20090213/LA70604-a
http://www.newscom.com/cgi-bin/prnh/20090213/LA70604-b
http://photoarchive.ap.org/
AP PhotoExpress Network: PRN2,3
PRN Photo Desk, photodesk@prnewswire.com

Source: Activision Publishing, Inc.

CONTACT: Jordan Dodge, Jr. Publicist, Activision/RedOctane,
+1-650-930-1258, jdodge@redoctane.com

Web Site: http://www.activision.com/

Company News On-Call: http://www.prnewswire.com/comp/007396.html


Profile: International Entertainment

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