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Friday, October 31, 2008

'Twilight' Tickets Selling Fast on Fandango.com, Representing 51% of Sales

'Twilight' Tickets Selling Fast on Fandango.com, Representing 51% of Sales

LOS ANGELES, Oct. 31 /PRNewswire/ -- "Twilight" doesn't open for another three weeks (on November 21), but fans are already scooping up advance tickets for the film at http://www.fandango.com/twilighttickets.

(Logo: http://www.newscom.com/cgi-bin/prnh/20061016/LAM046LOGO-b)

In a recent survey, "Twilight" was voted by Fandango moviegoers as the most anticipated film of the season.* As of 12:00 noon PT today, the film accounted for 51% of all daily ticket sales on Fandango, the nation's leading moviegoer destination.

As a bonus available to every "Twilight" ticket buyer, Fandango users will receive a free music download of the exclusive track, "Bella's Lullaby (Remix)." Details of the promotion are available at http://www.fandango.com/twilight.

"Twilight" showtimes are expected to sell out quickly. According to a current Fandango survey of more than 5,000 moviegoers, excitement is running high:

   -- 92% of respondents say they'll see "Twilight" on opening weekend;   -- 85% say they plan to see the film more than once;   -- 56% are planning to see the movie with a group of friends;   -- 97% have read the novel by Stephenie Meyer;   -- 86% would be interested in visiting the locations where the movie was      filmed;   -- 95% of the respondents to the survey are female;   -- 42% of respondents are 25 or older; 58% are younger than 25.    

Fandango is giving "Twilight" fans a chance to see the sites and sounds of the film first-hand, with a sweepstakes that takes the winner and one lucky guest on an adventure in the Pacific Northwest, the film's scenic backdrop. For sweepstakes details, visit http://www.fandango.com/sweepstakes/twilight.

Fandango.com will continue to feature exclusive "Twilight" content including new trailers and clips, photo galleries, interviews, polls and more.

"'Twilight' has the potential to be a box office phenomenon and there's no denying the power of its core audience," says Ted Hong, VP Marketing for Fandango. "Several movies this year are striking a chord with female moviegoers, from 'Sex and the City' to 'Mamma Mia' to 'High School Musical 3'. 'Twilight' has a built-in fan base that is clearly passionate about the novel and can't wait to see it translated to the big screen."

About Fandango

One of the Web's top movie and entertainment destinations, Fandango sells tickets to more than 15,000 screens. Fandango entertains and informs consumers with reviews, commentary and trailers, and offers the ability to quickly select a film, plan where and when to see it, and conveniently buy tickets in advance. Fandango is available at http://www.fandango.com/, 1-800-FANDANGO and via your wireless mobile device at http://mobile.fandango.com/. Fandango is a unit of Comcast Interactive Media.

* From August 15 -- 26, 2008, nearly 3,500 Fandango moviegoers were surveyed regarding their interest in upcoming movies. Garnering the majority of the votes, "Twilight" was selected by 34 percent of respondents as the one film they're most looking forward to seeing during the final four months of 2008.

First Call Analyst:
FCMN Contact:

Photo: http://www.newscom.com/cgi-bin/prnh/20061016/LAM046LOGO-b
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: Fandango

CONTACT: Harry Medved, +1-310-954-0461, harry.medved@fandango.com, or
Melinda Petrow, +1-310-954-0278, ext. 231, melinda.petrow@fandango.com, both
of Fandango

Web site: http://www.fandango.com/
http://mobile.fandango.com/


Profile: International Entertainment

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