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Tuesday, October 07, 2008

ReachMD XM 157 Announces Siemens Healthcare to Support New Program, Advances in Medical Imaging

ReachMD XM 157 Announces Siemens Healthcare to Support New Program, Advances in Medical Imaging

ReachMD XM 157 will broadcast new programming on medical imaging for radiology, OB/GYN, Cardiology, and other healthcare specialties.

CHICAGO, Oct. 7 /PRNewswire/ -- ReachMD XM 157, the first satellite radio channel created for medical professionals by medical professionals, announced that Siemens Healthcare will be sponsoring Advances in Medical Imaging, a new weekly program on ReachMD XM 157 and ReachMD.com.

The first series of programs will focus on advances in ultrasound. Hosts Dr. Jason Birnholz, President of Diagnostic Ultrasound Consultants in Oakbrook, Illinois and Dr. Beverly Hashimoto, Ultrasound Section Head at Virginia Mason Medical Center in Seattle, Washington will cover a wide range of imaging topics including "Sonography Workflow Automation," "Hand-held Ultrasound in the ER," "Tissue Strain Imaging," and "3D and 4D Echocardiography in Cardiology."

Gary Epstein, CEO of ReachMD said, "We're excited about the addition of medical imaging to the weekly line up of programming on ReachMD. Medical imaging is an important healthcare topic that impacts physicians in all specialties, and we're thrilled that the Business Unit Ultrasound of Siemens Healthcare is the charter sponsor."

"Understanding the recent dramatic advances in ultrasound technology, and their impact on clinical practice is essential for healthcare providers," said Dr. Roee Lazebnik of Siemens Healthcare's Ultrasound Business Unit. "We are excited to partner with ReachMD in providing this information to the healthcare community."

Advances in Medical Imaging will air every weekday on XM 157 starting October 6 and is also available online at http://www.reachmd.com/medicalimaging (promo code: Siemens).

About Siemens Healthcare

Siemens Healthcare is one of the world's largest suppliers to the healthcare industry. The company is a renowned medical solutions provider with core competence and innovative strength in diagnostic and therapeutic technologies as well as in knowledge engineering, including information technology and system integration. With its laboratory diagnostics acquisitions, Siemens Healthcare will be the first fully integrated diagnostics company, bringing together imaging and lab diagnostics, therapy, and healthcare information technology solutions, supplemented by consulting and support services. Siemens Healthcare delivers solutions across the entire continuum of care -- from prevention and early detection, to diagnosis, therapy and care. The company employs more than 49,000 people worldwide and operates in 130 countries. In the fiscal year 2007 (Sept. 30), Siemens Healthcare reported sales of euro 9.85 billion (on a pro forma basis including Dade Behring roughly euro 11 billion), orders of euro 10.27 billion, and group profit of euro 1.32 billion. Further information can be found by visiting http://www.siemens.com/healthcare.

About ReachMD

Headquartered in Northbrook, Illinois, ReachMD is a leading provider of advanced healthcare information and education for medical professionals. The company's proprietary technology uses emerging media channels to allow busy professionals to hear the latest in specific healthcare issues in the most convenient ways. ReachMD's multi-channel platform includes XM satellite radio, digital media device or personal computer. ReachMD's original programming includes interviews with world-renowned physicians covering professional topics within clinical medicine, treatment, research, executive management, government policies, technology and global health issues, among others. Strategic partners include the American Medical Association; American College of Cardiology; American Gastroenterology Association; American College of Allergy Asthma and Immunology; National Lipid Association; American Retina Foundation and University of Pennsylvania. To access ReachMD's original programming, visit ReachMD at http://www.reachmd.com/ and use promo code Siemens or tune into XM Channel 157.

First Call Analyst:
FCMN Contact:

Source: ReachMD

CONTACT: Michelle Travis, Director of Groups, Events & Media,
+1-208-853-0324, Michelle@StinsonGEM.com, for ReachMD

Web site: http://www.reachmd.com/
http://www.siemens.com/healthcare


Profile: International Entertainment

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