LATV Expands Lineup to Include Web Sensation Huevos Cartoons; First-Run Movies Hit Prime-Time
LATV Expands Lineup to Include Web Sensation Huevos Cartoons; First-Run Movies Hit Prime-Time
Network Favorites En Concierto, En la Zona and Mex 2 the Max Headline Fall Schedule
LOS ANGELES, Oct. 6 /PRNewswire/ -- LATV, Latino Alternative Television, the nation's first bilingual entertainment/music network distributed via digital multicast, announced today that, beginning October 10, it was adding first-run movies to its fall programming schedule. In addition, Videos con Huevos (Videos & Eggs), the cult web animated shorts phenomenon, will debut October 20 exclusively in the U.S. on LATV. Returning to LATV this fall are audience favorites En Concierto, Mex 2 the Max, En la Zona, Texty Beat, Ceasar & Chuy and La Lista SuperEstrella.
(Photo: http://www.newscom.com/cgi-bin/prnh/20081006/LAM026)
"Our fall programming schedule reflects the tastes of our audience -- young, hip, bilingual Latinos that are interested in all that is current and bicultural. And our lineup is just that, featuring in-house music concerts, entertainment talk shows as well as a new international movie showcase. We are especially excited to add the Internet sensation, Huevos cartoons," said Luca Bentivoglio, vice president, programming, LATV. "As the Latino Alternative Network, we want to be just that -- the top destination for U.S. Hispanics to turn to for their entertainment, be it on their TV or their PC. We really are all about television without boundaries."
L-Flik, the new movie showcase, features movies from Latin America and Spain. Premiering, October 10th, Cilantro y Perejil (Cilantro and Parsley) will air Friday, 9:00 p.m. ET with an encore presentation on Saturday at 7:30 p.m. ET. A winner of nine Ariel awards, the film stars Demian Bichir of Weeds TV fame.
Premiering on October 20 is Videos con Huevos (Videos & Eggs), a series of web-based, flash-animated comedic shorts starring a group of outspoken eggs who satirize just about anyone and anything. Their laugh-out-loud humor has created a worldwide fan base of over 100 million. The half-hour program airs Monday-Thursday at 9:00 p.m. ET.
In addition to these new programs, LATV's lineup will include the following audience pleasers:
o En Concierto. Taped in front of a live audience, LATV's En Concierto is legendary for introducing new artists and established rock stars. The following artists will headline this music hall of fame: Ivy Queen, Tommy Torres, Rakim & Ken-Y, Alexis y Fido, Los Amigos Invisibles, Amandititita and Reik.
o Mex 2 the Max. Banda music queen Yolanda Perez is the new host on LATV's regional music favorite, Mex 2 the Max. Known as "La Potranquita," Perez conducts exclusive interviews, introduces live performances and hobnobs with the audience's favorite celebrities. Tuesdays and Thursdays at 10 p.m. ET.
o En la Zona. Headlining this irreverent toast to all that is current and hip, hosts Viviana Vigil, Pili Montilla and Marcela Pezet have a ball as they
delve into the latest trends in music, film, fashion and glamour. Tuesdays and Thursdays, 9:30 p.m. ET.
o Texty Beat. Where the TV meets the PC, Texty Videos hooks up texting viewers nationwide in this interactive forum played against the backdrop of their favorite video. VJ Alexis de la Rocha hosts this virtual 21st century town hall. Monday-Friday, 7:00 p.m. ET.
o Ceasar & Chuy. Animation goes bilingual with LATV's wise-cracking music critics, Ceasar and Chuy. The rockers' quick banter on the latest videos is sprinkled with hilariously biting social and political commentary. Monday, 11:30 p.m. ET and Friday at 2:30 a.m. ET.
o La Lista SuperEstrella. For all those LATV fans who swear by their own playlist, this is their chance to play VJ. It's a one-hour nationwide music request fest that will spotlight viewer favorites. Monday-Friday, 8:00 p.m. ET.
LATV currently has 33 broadcast affiliation agreements across the country in 19 of the top 25 Hispanic television markets. LATV is also carried on basic cable through its affiliates and in Los Angeles on cable, broadcast and DBS. This brings the total number of households covered to 34 million in the United States and Puerto Rico. It also places the network in nine of the top 10 Hispanic television markets and six of the top DMAs.
About LATV:
Headquartered in Los Angeles, LATV is the nation's first bilingual/bicultural entertainment and music network distributed via digital multicast. A pioneer in bicultural youth broadcasting, LATV has been in the Los Angeles market since 2001 and launched nationally on April 23, 2007. Post-Newsweek Stations, Inc. is an investor in the national network and has a minority ownership interest in the Company as well as a seat on its Board of Directors. Targeting the 18- to 34-year-old Latino, LATV's programming bouquet offers a range of content that includes multi-genre music, lifestyle and entertainment. The network is ad-supported and offers an array of programming that is original and exclusive. The company also owns LatiNation, LLC which nationally syndicates the programs American Latino TV and LatiNation. For more information, visit LATV online at http://www.latv.com/.
For more information about LATV, please contact: Maite Saralegui msaralegui@latv.com 323.650.2236
First Call Analyst:
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PRN Photo Desk, photodesk@prnewswire.com
Source: LATV
CONTACT: Maite Saralegui of LATV, +1-323-650-2236, msaralegui@latv.com
Web site: http://www.latv.com/
Profile: International Entertainment
posted by EntertainmentNews @ 5:35 AM
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