Apple Rush's Garden Distributing, Inc. Appointed by ZizZazZ for Chicago Area Distribution

Apple Rush's Garden Distributing, Inc. Appointed by ZizZazZ for Chicago Area Distribution

BLUE ISLAND, Ill., Oct. 2 /PRNewswire-FirstCall/ -- Apple Rush (Pink Sheets: APRU) today announced that its Garden Distributing, Inc. division has been appointed to distribute the new ZizZazZ (http://www.zizzazz.com/) powdered energy drink for the Chicago area.

Garden Distributing reported that it has jointly worked with ZizZazZ in developing an extensive promotional and advertising program that includes 70 billboards, targeted radio spots, and an event at the Chicago House of Blues featuring Grammy-Award Winner Nelly.

The Billboards are specifically selected to target a variety of areas throughout the Chicago region (http://www.applerush.com/zizazz.htm). ZizZazZ will be hosting a private party on October 6th at the House of Blues (http://www.hob.com/venues/clubvenues/chicago/) featuring top recording artists and celebrities for its retailers, distributors and select guests. This promotional program will run in conjunction with the NACS Show which is held in Chicago on October 5-7, 2008 (http://www.nacsonline.com/NACSShow/Pages/default.aspx). NACS is the international trade association for retailers and suppliers of convenience and other stores.

Robert Corr, President of Garden Distributing, Inc., stated: "We are excited to be selected by ZizZazZ to kick-off the brand in Chicago. We are glad to have the opportunity to work with ZizZazZ in helping it develop a full blown advertising program to get its message out touting the great benefits of its product. Garden was selected because we have the ability to target more than 500 of our over 2,000 plus, and growing, retail customers within the Chicago market to get the ball rolling for ZizZazZ."

Mr. Corr also stressed that "we continue to develop Garden's selection of products that will generate strong revenues for this division and believe that lightweight and high margin products like ZizZazZ will be continually popular. Our ability to develop additional brands like this within our distribution channels gives us strong potential for profitable sales, low delivery expense and the backing of companies that have the capital to support their brands. We are truly optimistic on realizing the growth potential we envision in the months ahead."

ABOUT APPLE RUSH: Apple Rush Company, Inc. markets a line of Organic Juice products through an extensive distribution network of nearly 40 Distributors throughout the U.S. and in foreign markets. Garden Distributing, Inc. is a wholly owed subsidiary that distributes a variety of soft drink and food items within the Chicago and Northwest Indiana market. Updated information is available at http://www.applerush.com/.

Disclaimer: The Company relies upon the Safe Harbor Laws of 1933, 1934 and 1995 for all public news releases. Statements, which are not historical facts, are forward-looking statements. The company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors. Factors which could cause actual results to differ materially from those estimated by the company include, but are not limited to, government regulation; managing and maintaining growth; the effect of adverse publicity; litigation; competition; and other factors which may be identified from time to time in the company's public announcements.

    Contact:  Paul Knopick    E & E Communications    949/707-5365    pknopick@eandecommunications.com  

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Source: Apple Rush

CONTACT: Paul Knopick of E & E Communications, +1-949-707-5365,
pknopick@eandecommunications.com, for Apple Rush

Web site: http://www.applerush.com/

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Profile: International Entertainment