Podcast Alert: Plays for the Presidency at XM POTUS '08 Available on iTunes

Podcast Alert: Plays for the Presidency at XM POTUS '08 Available on iTunes

Scholars Tap First Periodic Table of Politics to Break Down Candidate Strategy and Spin

WASHINGTON, Sept. 4 /PRNewswire-USNewswire/ -- Was it Preempts or Recasts that Barack Obama employed to beat the Clintons? Did Hillary toss a Red Herring to sidestep her Yes-On-Iraq vote? Is it a Crazy Ivan that John McCain has run in his VP-pick of Sarah Palin? For two talk radio commentators, the answers are obvious. They're all standard strategies. And now they're on iTunes.

Plays for the Presidency, a non-partisan news feature on XM Satellite Radio's POTUS '08 channel 130, is the co-creation of entrepreneur and author Alan Kelly and political scholar and consultant Michael Cornfield. Each week on the air, and now, available on iTunes, Kelly and Cornfield break down the underlying influence strategies -- a.k.a. plays -- of the 2008 presidential race. Their secret? The Playmaker's Table, a first-of-its-kind classification system of 25 irreducibly unique stratagems of business, politics and popular culture and the subject of Kelly's recently published book, The Elements of Influence.

Launched online in 2007 at Politico.com and brought this year to POTUS '08, Plays for the Presidency is supported by an interactive blog that decodes the science of campaign spin through self-help web tools.

Alan Kelly, an award-winning Silicon Valley entrepreneur, is CEO of The Playmaker's Standard, LLC, a DC-area strategy consulting firm. He is the author of the ground-breaking book, The Elements of Influence: The New Essential System for Managing Competition, Reputation, Brand and Buzz, and an adjunct professor at the USC Annenberg School for Communication.

Michael Cornfield is vice president for research and media strategy at 720 Strategies, a Washington, D.C.-based public persuasion firm. An accomplished political scientist, Cornfield is the author of two books about the Internet and American politics: Politics Moves Online: Campaigning and the Internet and The Civic Web: Online Politics and Democratic Values, co-edited with David M. Anderson. He is an adjunct professor at The Graduate School of Political Management at The George Washington University,

Plays for the Presidency can be heard on XM Satellite Radio's POTUS '08 (President of the United States) channel 130 on "1600 with Rebecca Roberts," Fridays at 5:30 p.m. EDT.

   Reference links:    The Playmaker's Table -- http://www.plays2run.com/toolkit/table.php   Plays for the Presidency blog -- http://www.plays2run.com/blog/   The Elements of Influence -- http://www.plays2run.com/book/elements.php    Inquiries:  

John Koval, Associate of The Playmaker's Standard, +1-330-727-2223, jkoval@plays2run.com

First Call Analyst:
FCMN Contact:

Source: The Playmaker's Standard

CONTACT: John Koval, Associate of The Playmaker's Standard,
+1-330-727-2223, jkoval@plays2run.com

Web site: http://www.plays2run.com/

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Profile: International Entertainment