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Thursday, September 04, 2008

Innovelis Announces Non-Exclusive Agreement With California-Based nuCourse to Distribute BudFits(TM) to U.S. Retailers

Innovelis Announces Non-Exclusive Agreement With California-Based nuCourse to Distribute BudFits(TM) to U.S. Retailers

Innovative over-the-ear adapter secures iPhone and iPod earbuds for a comfortable fit.

MINNEAPOLIS, Sept. 4 /PRNewswire/ -- Innovelis proudly announces a non-exclusive agreement with nuCourse Distribution Inc. to distribute BudFits, the first product to convert iPhone and iPod earbuds into over-the-ear headphones. Constructed of soft, flexible rubber, BudFits snap onto Apple earbuds and then wrap over the top of the ear. BudFits ensure earbuds will not fall out and also maximize user comfort by eliminating the need to wedge earbuds into the ear canal.

The distribution agreement furthers Innovelis' drive to make BudFits available to all U.S. consumers. nuCourse's sales-focused business model and client list of over 3,500 retailers provide tremendous leverage to help quickly expand the availability of BudFits.

"The demand for BudFits has been growing exponentially. Last week, we finalized an agreement with Pleiades, a Japanese distributor, and now we're very excited to bring nuCourse on-line to help serve existing U.S. accounts and also serve new retailers," said Innovelis Vice President of Marketing, Wes Schwie. "With the holiday shopping season around the corner, the timing couldn't be better. As a hot new product, BudFits have outstanding potential as a gift or stocking stuffer."

Logan Webster of nuCourse Business Development commented, "It's exciting to see a fresh new idea in this industry. Most of our customers are looking for innovative new products to deliver into their end-users' hands. BudFits are just the kind of product our retailers want."

BudFits are available in frosted clear, vanilla white, and stealth black through Amazon via http://www.budfits.com/buy and through select in-store retailers for $8.99 to $9.99. Information about BudFits for interested retailers is available at http://www.nucourse.com/.

About Innovelis, Inc.

Founded in 2007, Innovelis, Inc. invents uncommonly innovative products for enhancing the mobile music experience. The team's next patent-pending product, CordFits(TM), is scheduled to launch in November 2008.

For more information, please go to http://www.budfits.com/ or http://www.innovelis.com/, or contact Eric Wengreen (763-360-2671, eric.wengreen@innovelis.com) or Wes Schwie (651-428-9828, wes.schwie@innovelis.com).

About nuCourse Distribution Inc.

nuCourse distributes MP3 accessories, speakers, headphones, and a variety of consumer electronics products. nuCourse prides itself on finding new up- and-coming brands, as well as tried-and-true brands.

For more information, please contact Logan Webster (866-655-4366, logan@nucourse.com) or visit http://www.nucourse.com/.

First Call Analyst:
FCMN Contact:

Source: Innovelis, Inc.

CONTACT: Eric Wengreen, +1-763-360-2671, eric.wengreen@innovelis.com, or
Wes Schwie, +1-651-428-9828, wes.schwie@innovelis.com, both for Innovelis,
Inc.; or Logan Webster, 1-866-655-4366, logan@nucourse.com, for nuCourse
Distribution Inc.

Web site: http://www.innovelis.com/
http://www.nucourse.com/
http://www.budfits.com/


Profile: International Entertainment

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