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Tuesday, June 24, 2008

Power Music(R) Presents ClickMix.com, the Technology for Creating Custom Fitness Mixes Online

Power Music(R) Presents ClickMix.com, the Technology for Creating Custom Fitness Mixes Online

Fitness Instructors and Enthusiasts Finally Have the Power to Make their Own Seamless Music Mixes

DRAPER, Utah, June 24 /PRNewswire/ -- Launching at the IDEA World fitness conference (Booth #309) week of July 8 in Las Vegas, Power Music(R) will introduce a revolutionary technology that is sure to change the face of fitness music forever. Aptly named ClickMix, it is the first online music mixing service tailored to fitness instructors and workout enthusiasts.

According to Power Music(R) CEO Richard Petty, "In the 20 years since I started the fitness music industry, nothing has come along this revolutionary since the start of the industry itself. As the world's number one source of music for fitness professionals, we are confident that our massive music library combined with ClickMix's groundbreaking mixing technology will transform the fitness music industry."

The technology solves a key need of group fitness instructors that lead classes such as kickboxing, spinning and step aerobics. To lead such classes, instructors require a 32-count based, continuous music mix to which exercises are choreographed. The primary format of such music has been pre-mixed fitness compilations, which leave no room for customization of songs or tempos, also known as beats-per-minute, or BPM.

The technology behind ClickMix was developed in the United Kingdom and is patented. Featured as the winner on the hit U.K. TV show, "Dragon's Den", similar to the U.S. TV hit show "American Inventor", the mixing technology behind ClickMix was created by Ian Chamings, who states, "Before working with Power Music we had so many requests for dance versions of chart tracks which just were not available. With their huge catalogue and new releases, Power Music provides the energy in the music, and ClickMix keeps it flowing through the customers' mixes. Now you can choose the tracks, choose the speed and ClickMix does the rest." Power music holds exclusive rights to provide the service in The United States and Canada.

ClickMix is the first online technology to provide instructors with the freedom to customize the song selection, order, and BPM of a mix. The final product is mixed seamlessly, with no gaps between tracks, and can be downloaded and burned to a CD within minutes. As a result, instructors now have the power to make their own mix.

ClickMix is easy to use with how-to videos for those new to downloading music. With access to thousands of 32-count edited songs from Power Music's library, patrons will have lots of options in coming up with mixes for their various classes.

The technology is very user friendly. Customers can add tracks to a playlist, preview the transition between each of the songs as they are mixed together, change the order of the songs and change the tempo of the songs, prior to purchasing the track and mixing the songs together.

Once a user selects their music, and the speeds, the system automatically does the mixing. A built-in one-click CD burner program, that is specific to each mix, allows users to burn their mix to a CD with no gaps. Users may also transfer their custom music to any MP3 player, including the iPod.

ClickMix requires a $50 annual membership, with a 30 day free trial, and can be downloaded at http://www.clickmix.com/. Each track costs $1.99 and may be used in up to three different mixes before subscribers have to repurchase. Users are required to have a Windows PC with a broadband connection and working CD burner in order to user ClickMix.

About Power Music

Since 1987, Power Music (http://www.powermusic.com/) is the world's number one source of music for fitness professionals and has steadily grown in other related markets, such as personal workout, mind-body, cheer and dance. A massive music library, extensive base of customer advocates, established mail-order and e-commerce operations and talented employees with over 50 years of cumulative experience, comprise the foundation of our success. Power Music passionately produces functional music for a variety of uses.

Over the years, the company has developed alliances with a host of other well known fitness-related companies including ESPN's Fitness Pros exercise show, Bally's Health Clubs, IKON Health and Fitness Products including their NordicTrack(R), Proform(R), HealthRider(R), and Reebok(R) brands of home fitness equipment, Billy Blank's Tae Bo(TM) Workout Video series, 24-hour Fitness, Men's Health Magazine, Body By Jake's "Cardio Cruiser" as well as licensed music for Power Bar(R) advertisements and an NBC "Movie Of The Week".

    Media Contact: Emanuela Cariolagian                   Be In The News, Inc.                   +1.323.644.2111  

First Call Analyst:
FCMN Contact:

Source: Power Music

CONTACT: Emanuela Cariolagian of Be In The News, Inc., +1-323-644-2111,
for Power Music

Web site: http://www.powermusic.com/
http://www.clickmix.com/


Profile: International Entertainment

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