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Tuesday, June 03, 2008

Planet Green Presents 'Get Your Green On' Events at Major League Baseball Stadiums Across the Country

Planet Green Presents 'Get Your Green On' Events at Major League Baseball Stadiums Across the Country

SILVER SPRING, Md., June 3 /PRNewswire/ -- Planet Green, the 24-hour eco lifestyle and entertainment channel, and five Major League Baseball teams are hosting special "get your green on" events from coast to coast in honor of the network debut on June 4. Teams will "greenify" fans in the following cities: Milwaukee, Oakland, San Diego, San Francisco, and Washington D.C.

"Major League Baseball clubs across the country are making great strides to increase their environmental stewardship," said Eileen O'Neill, President and General Manager of Planet Green. "We are very proud to work with these teams to support their green efforts as we prepare through Planet Green to show the world that you can have fun, live a good life and still be good to the planet."

Planet Green will have a special presence at Nationals Park in Washington, D.C. with a lineup of ceremonial events as the network prepares to "flip the switch" and the Washington Nationals take on the St. Louis Cardinals.

   Some of the events fans can expect at Nationals Park include:    -- Planet Green executives and talent participating in ceremonial events      at Nationals Park including Discovery Communications President and      Chief Executive Office David Zaslav throwing out the first pitch,      Eileen O'Neill, Planet Green President and General Manager presenting      the line-up card to umpires, and Emeril Green star Emeril Lagasse      signifying it's time to "play ball"   -- Giveaways throughout the evening through "Random acts of greenness",      which will be rewarded in each stadium when exceptional green behavior      is spotted by Planet Green teams   -- Green facts and 'how to' information for fans   -- Planet Green presence on the scoreboard and LED screens around      Nationals Park   -- Nationals players and ushers will wear green hats   -- 5,000 Metro fare cards will be given to patrons    

In the other four ballparks, fans can expect to celebrate green in the following ways:

   Milwaukee Brewers   -- Free parking for hybrid vehicles   -- Planet Green bag giveaways to 1,000 fans   -- "Random acts of greenness" giveaways, which will be rewarded when      exceptional green behavior is spotted by Planet Green   -- Racing Sausages wearing Planet Green t-shirts     Oakland A's   -- Carpoolers (3+ people in a car) will receive a discount on a future      game ticket purchase   -- First 10,000 fans wearing green receive a Trumpet Puppet mascot   -- Planet Green bags given to 1,000 fans using BART   -- BART ticket giveaways   -- Fans will be able to drop off e-waste items including computer      monitors, computers, cell phones, televisions, plasma screens, laptops,      and other electronic items     San Diego Padres   -- Planet Green bag and t-shirt giveaways   -- PETCO Park Green Facts   -- Padres manager using "green" scorecard for team lineup   -- "Green" paper used in press box     San Francisco Giants   -- Planet Green bag and t-shirt giveaways to 1,000 fans wearing green   -- Scoreboard "green" tips throughout game    

Planet Green is Discovery Communications' global, cross-company initiative with a commitment to document, preserve and celebrate the planet, including the first-ever 24-hour eco-lifestyle and entertainment television network coming to more than 50 million homes on June 4, 2008. Planet Green is the multiplatform media destination with a mission. It's the center for the new green conversation, speaking to people who want to understand green living and to those who truly want to make a difference in meeting the critical challenge of protecting our environment. Planet Green's unique content, tools and information will enlighten, empower and most importantly, entertain. Planet Green's platforms include leading eco-lifestyle website TreeHugger.com and the recently launched solutions-oriented PlanetGreen.com.

First Call Analyst:
FCMN Contact:

Source: Planet Green

CONTACT: Annie Howell, +1-240-893-9757, Annie_Howell@discovery.com, or
Janice Sample, +1-240-281-9157, Janice_Sample@discovery.com, both for Planet
Green

Web site: http://planetgreen.com/
http://treehugger.com/
http://www.discovery.com/


Profile: International Entertainment

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