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Monday, June 16, 2008

Microsoft Names HP, Tech Mahindra and 180Squared New Systems Integration Partners for Microsoft Mediaroom Deployments

Microsoft Names HP, Tech Mahindra and 180Squared New Systems Integration Partners for Microsoft Mediaroom Deployments

Expanding Microsoft Mediaroom ecosystem supports scaling of deployments worldwide.

LAS VEGAS, June 16 /PRNewswire-FirstCall/ -- Microsoft Corp. today announced at NXTcomm08 the addition of Internet Protocol television (IPTV) systems integration partners HP (http://h71019.www7.hp.com/enterprise/cache/261002-0-0-0-121.html), Tech Mahindra Ltd. (http://techmahindra.com/) and 180Squared Inc. (http://www.180squared.com/) to the Microsoft Mediaroom technology ecosystem. The three companies completed a Mediaroom training and market-readiness program, enabling them to offer deployment services to new and existing Microsoft Mediaroom IPTV customers, including 20 of the world's leading service providers across four continents.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO)

As part of the training and market-readiness program, the new systems integrators completed training, which ensures that service providers around the world will have various high-quality vendors to assist them with deployments of their Microsoft Mediaroom-powered connected TV service offerings. The expansion of the Microsoft Mediaroom technology ecosystem to include additional systems integrators reflects a growing interest in world- class IPTV services from broadband operators of various sizes and geographic locations.

HP, Tech Mahindra and 180Squared have also demonstrated their commitment to ensuring successful deployments of Microsoft Mediaroom-connected TV services by working with Microsoft to build center of excellence laboratories around the world. These facilities are being established to provide service providers with resources to take their IPTV operations from trial stages to commercial deployment.

"Alcatel-Lucent and Microsoft commenced a strategic reseller and systems integration relationship to accelerate the worldwide availability of IPTV, and this successful relationship remains in place," said Christine Heckart, general manager of marketing for Microsoft Mediaroom. "We are pleased to further enhance the Mediaroom technology ecosystem with the addition of deployment service companies HP, Tech Mahindra and 180Squared to support service providers scaling their differentiated connected TV services. Alcatel-Lucent has partnered with Microsoft on our largest Mediaroom IPTV deployments and remains our only end-to-end IPTV system integrator."

With the help of these companies, Microsoft Mediaroom will continue to drive TV innovation worldwide. Fourteen service providers are commercially deploying Microsoft Mediaroom-powered services to offer advanced connected TV services to their customers. Microsoft Mediaroom-enabled advanced TV features include DVR Anywhere, which gives consumers the flexibility to watch recorded programs on any TV in their home, instant channel changing, and PC-to-TV photo and music sharing. The Microsoft Mediaroom platform, which reached 1 million subscriber homes in the first quarter of 2008, is now powering connected TV services on more than 2 million TV sets worldwide. It took Mediaroom 18 months to reach its first million TVs and only five months, more than three times faster, to reach its second million TVs.

About Microsoft Mediaroom

The award-winning Microsoft Mediaroom Internet Protocol Television (IPTV) and multimedia software platform is driving the future of television by enabling broadband service providers to deliver new connected TV and entertainment experiences to consumers worldwide. Microsoft Mediaroom provides new ways for consumers to experience TV as part of their connected, digital lifestyle while also creating new business opportunities for broadband service providers, hardware manufacturers, content creators, advertisers and application developers. Over 20 of the world's leading service providers across four continents have selected the Microsoft Mediaroom platform to drive their digital TV services. More information on Microsoft Mediaroom and the opportunity to deliver the best in TV plus all your media in one place is available at http://www.microsoft.com/TV and http://www.microsoftmediaroom.com/.

About Microsoft

Founded in 1975, Microsoft (NASDAQ:MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

First Call Analyst:
FCMN Contact:
Web site: http://www.microsoft.com
http://www.microsoftmediaroom.com
http://h71019.www7.hp.com/enterprise/cache/261002

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk photodesk@prnewswire.com

Source: Microsoft Corp.

CONTACT: Weber Shandwick, +1-425-452-5400, mstv@webershandwick.com, for
Microsoft

NOTE TO EDITORS: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft's corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft's Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx.


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