MAC Cosmetics Celebrates With Nelson Mandela at the 46664 Concert in Hyde Park

MAC Cosmetics Celebrates With Nelson Mandela at the 46664 Concert in Hyde Park

LONDON, June 23/PRNewswire/ -- MAC Cosmetics is proud to announce its involvement in the 46664 Concert honouring Nelson Mandela at 90 taking place in Hyde Park on the 27th June 2008.

Many of the world's most powerful and instantly recognisable figures and a concert audience of 46,664 will pay their tributes to one of the world's most loved leaders, Nobel Peace Prize Laureate and icon of freedom, Nelson 'Madiba' Mandela, as he turns 90 later this year.

The MAC Pro Team will be on hand to provide the ultimate makeup services during the concert of the year, proceeds of which will go to the 46664 campaign that raises awareness about the impact of AIDS, and promotes effective HIV prevention measures throughout the world. This campaign aligns closely with the work of the MAC AIDS Fund, the heart and sole of MAC Cosmetics, which has raised over US$115 million since its inception in 1994 and continues to help men, women and children living with and affected by HIV and AIDS globally.

The inimitable MAC Pro Team will have their brushes at the ready backstage at Hyde Park where they will be stationed to look after key talent performing sets including Amy Winehouse, Queen + Paul Rodgers, Annie Lennox, Simple Minds, Leona Lewis, the Sugababes, Dame Shirley Bassey, Razorlight, to name a few. MAC artists will also be available for special request and on call appointments throughout the evening.

To make sure the concert goers keep their makeup looking great come rain, shine....or mud, MAC will be arming guests with the best festival make up essentials including - MAC Wipes, a must have from day to night, MAC Splashproof Mascara in Blacksplash, for the perfect party blinkers, MAC Technakohl in Graph Black, for the ultimate Amy Winehouse flick, MAC Blushcreme in Lilicent, for a healthy glow that will brighten up the most tired of faces and MAC Tinted Lip Conditioner SPF15, for great sun protection with hint of colour for lips.

About MAC

MAC Cosmetics is the leading brand of professional cosmetics and continuously and actively liaises with the worlds of music, film, television and theatre. The MAC Pro Team can be found on-set at photo shoots, high profile celebrity events and behind the scenes at fashion shows throughout the world.

About the MAC AIDS Fund

The MAC AIDS Fund, the heart and soul of MAC Cosmetics, supports men, women and children affected by HIV and AIDS globally with money raised via 100% of Viva Glam Lipstick and Lipglass sales. The MAC AIDS Fund has granted more than US$115 million to organisations to help fight HIV and AIDS in over 57 countries since its founding in 1994. The money represents the sale, over the past 13 years, of more than 7.1 million Viva Glam lip products - of which 100% of the selling price has gone to the work of the Fund.

For more information, visit http://www.maccosmetics.co.uk.

Source: MAC Cosmetics

For further information on MAC please contact: Ruth Wiles, t: +44(0)870-034-6858, e: rwiles@mac-cosmetics.co.uk ; Stefanie Stangl, t: +44(0)870-034-6514, e: sstangl@mac-cosmetics.co.uk . For further information on 'The 46664 Concert honouring Nelson Mandela at 90' please contact: Howard Abernethy, t: +44(0)7834-986-568, e: howard@howardents.co.uk .

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Profile: International Entertainment