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Thursday, June 05, 2008

Kung Fu Panda Opens in IMAX(R) Theatres on June 6th

Kung Fu Panda Opens in IMAX(R) Theatres on June 6th

DreamWorks Animation Delivers First of Five Movies Slated for IMAX Release

LOS ANGELES, CA, June 5 /PRNewswire-FirstCall/ -- IMAX Corporation (NASDAQ:IMAX; TSX:IMX) and DreamWorks Animation SKG, Inc. (NYSE:DWA) today announced that the studio's highly anticipated summer movie, Kung Fu Panda, starring Jack Black, Dustin Hoffman, Angelina Jolie, Ian McShane, Jackie Chan, Seth Rogan, Lucy Liu and David Cross will open in 89 IMAX(R) theatres domestically on June 6th in conjunction with the film's wide release. Kung Fu Panda is the first of five DreamWorks Animation films slated for release in IMAX theaters from June 2008 to May 2010.

The film will also open in 37 IMAX theatres internationally during the days and weeks following the domestic launch. Kung Fu Panda has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience(R) with IMAX DMR(R) technology.

"We believe Kung Fu Panda is well-suited for The IMAX Experience, which immerses moviegoers into the action on the big screen," said Jeffrey Katzenberg, CEO of DreamWorks Animation. "We always aim to deliver a premium entertainment experience to our audience and believe IMAX helps us to do that."

"Kung Fu Panda marks the beginning of an important new studio relationship for the IMAX theatre network, and it represents a whole new brand of movie for IMAX fans," said Greg Foster, Chairman and President of IMAX Filmed Entertainment. "This is a fantastic way to kick off our summer movie slate, and we are very excited to share this big summer film with DreamWorks Animation and our audiences worldwide."

About Kung Fu Panda

Enthusiastic, big and a little clumsy, Po is the biggest fan of kung fu around ... which doesn't exactly come in handy while working every day in his family's noodle shop. Unexpectedly chosen to fulfill an ancient prophecy, Po's dreams become reality when he joins the world of kung fu and studies alongside his idols, the legendary Furious Five-Tigress, Crane, Mantis, Viper and Monkey - under the leadership of their guru, Master Shifu. But before they know it, the vengeful and treacherous snow leopard Tai Lung is headed their way, and it's up to Po to defend everyone from the oncoming threat. Can he turn his dreams of becoming a kung fu master into reality? Po puts his heart -- and his girth -- into the task, and the unlikely hero ultimately finds that his greatest weaknesses turn out to be his greatest strengths.

Kung Fu Panda: The IMAX Experience is scheduled to play day-and-date at the following IMAX(R) Theatres beginning on June 6th.

   UNITED STATES    Alabama   Huntsville - Spacedome IMAX at U.S. Space and Rocket Center    Arkansas   Little Rock - Promenade at Chenal    Arizona   Mesa - Gateway 12 IMAX Theatre   Phoenix - IMAX Theatre at AMC Deer Valley 30    California   Anaheim - Sanborn Anaheim Garden Walk IMAX   Cathedral City - Desert IMAX Theatre   Dublin - Regal Hacienda Crossings IMAX   Fresno - Fresno Stadium Cinema & IMAX   Irvine - Edwards Irvine Spectrum IMAX   Los Angeles - Universal CityWalk IMAX Theatre   Los Angeles - IMAX Theatre at The Bridge: cinema de lux   Ontario - Edwards Ontario Palace IMAX   San Diego - San Diego IMAX at Mira Mesa 18   San Francisco - AMC Loews IMAX Theatre at Metreon    Colorado   Colorado Springs - Cinemark IMAX Theatre at Cinemark Carefree Circle   Denver - UA Colorado Center IMAX    Connecticut   Manchester - IMAX Theatre at Showcase Cinemas Buckland Hills    Florida   Orlando - Pointe Orlando 20 & IMAX   St. Petersburg - Muvico Baywalk 20 & IMAX   Tampa - Channelside Cinemas IMAX   West Palm Beach - Parisian 20 & IMAX    Georgia   Buford - Regal Mall of Georgia IMAX    Idaho   Boise - Edwards Boise Stadium IMAX    Illinois   Batavia - Randall 15 IMAX   Chicago - Navy Pier IMAX Theatre   Lincolnshire - Regal Lincolnshire IMAX   Woodridge - Cinemark IMAX Theatre at Seven Bridges    Indiana   Evansville - Showplace Cinemas IMAX Theatre   Indianapolis - ShowPlace 16 IMAX Theatre   Noblesville - Hamilton Towne Center 16 + IMAX   Portage - Portage 16 IMAX    Iowa   Council Bluffs - Star Cinemas Council Bluffs   Des Moines - Science Center of Iowa & Blank IMAX Dome Theater    Kansas   Olathe - IMAX Theatre at AMC Studio 30    Kentucky   Louisville - Cinema De Lux 20: Stonybrook IMAX Theatre    Louisiana   Covington - Holiday Square IMAX Cinema    Massachusetts   Natick - Verizon IMAX 3D Theater at Jordan's Furniture - Natick   Reading - Verizon IMAX 3D Theater at Jordan's Furniture - Reading    Michigan   Dearborn - The Henry Ford IMAX Theatre   Grand Blanc - NGC Trillium IMAX Theatre   Grand Rapids - IMAX Theatre at Celebration! Cinema   Lansing - IMAX Theatre at Celebration! Cinema   Sterling Heights - IMAX Theatre at AMC Forum 30   Ypsilanti - Showcase Cinemas Ann Arbor    Minnesota   Apple Valley - Great Clips IMAX Theatre   St. Michael - CineMagic Metropolitan IMAX Theatre    Missouri   St. Louis - Ronnies 20 Cine IMAX    Nevada   Las Vegas - Brenden Theatres and IMAX at the Palms Casino Resort   Las Vegas - Red Rock Stadium 16 & IMAX    New Hampshire   Hooksett - Cinemagic IMAX Theatre    New Jersey   Atlantic City - IMAX Theatre at Tropicana Casino    New York   Garden City - Leroy R. and Rose W. Grumman IMAX Dome Theater   New York City - AMC Loews IMAX Theatre, Lincoln Square   New Rochelle - Regal New Roc City IMAX   Rochester - Cinemark IMAX Theatre at Tinseltown USA   West Nyack - IMAX Theatre at Palisades Center   White Plains - IMAX Theatre at City Center: Cinema de lux   Williamsville - Regal Transit Center IMAX    North Carolina   Raleigh - Wachovia IMAX Theatre at Marbles Kids Museum    Ohio   Cincinnati -Cinema De Lux 18: Springdale IMAX Theatre   Columbus - IMAX Theatre at AMC Easton Town Center 30    Oklahoma   Tulsa - Cinemark IMAX Theatre at The Tulsa    Oregon   Tigard - Portland IMAX at Bridgeport Village Stadium 18    Pennsylvania   Harrisburg - Select Medical IMAX Theater at The Whitaker Center   King of Prussia - UA King of Prussia IMAX   Tarentum - Cinemark IMAX Theatre at the Galleria Pittsburgh Mills    Rhode Island   Providence - Feinstein IMAX Theatre Providence Place    Tennessee   Knoxville - Pinnacle 18 Complex at Turkey Creek   Nashville - Regal Opry Mills IMAX    Texas   Dallas - Cinemark IMAX Theatre at Cinemark 17   Houston - Edwards Marq(x)E IMAX   Houston - Silverado Station 18 IMAX   San Antonio - Palladium IMAX Theatre    Utah   Sandy - Megaplex 17 IMAX at Jordan Commons    Virginia   Chantilly - Steven F. Udvar-Hazy Center IMAX Theater   Hampton - Riverside 3D IMAX Theater at the Virginia Air & Space Center   Richmond - Science Museum of Virginia's Ethyl IMAX Dome and Planetarium    Washington   Seattle - Pacific Science Center Boeing IMAX Theater   Spokane - Riverfront Park IMAX Theatre    Wisconsin   Fitchburg - Star Cinema IMAX    CANADA    Alberta   Calgary - Scotiabank Theatre Chinook   Edmonton - Scotiabank Theatre West Edmonton Mall    British Columbia   Langley - Cineplex IMAX Theatre, Colossus Langley   Richmond - Cineplex IMAX Theatre, SilverCity Riverport    Nova Scotia   Halifax - The Empire IMAX in Bayers Lake    Ontario   Mississauga - Cineplex IMAX Theatre, Coliseum Mississauga   Ottawa - Cineplex Entertainment IMAX Theatre, SilverCity Gloucester IMAX   Theatre   Toronto - Cineplex IMAX Theatre, Scotiabank Theatre Toronto   Woodbridge - Cineplex Entertainment IMAX Theatre, Colossus Woodbridge    Quebec   Montreal - Cineplex Entertainment IMAX Theatre, Scotiabank Theatre   Montreal    INTERNATIONAL    Australia   Melbourne - IMAX Theatre, Melbourne Museum    China   Beijing - IMAX Theatre UME Beijing International   Beijing - IMAX Theatre at the China National Film Museum   Changchun - Changchun Wanda International Cinema   Changsha - Changsha Wanda International Cinema   Dongguan - Dongguan Wanda Theatre   Shanghai - IMAX Theatre at Peace Cinema   Suzhou - Suzhou Science and Cultural Arts Centre   Wuhan - Wuhan Studio City IMAX Theatre Co., Ltd    Ecuador   Guayaquil - Fundacion Malecon 2000    France   Paris - Gaumont Disney Village IMAX    Guatemala   Guatemala City - Pradera Concepcion    Hong Kong   Kowloon - UA MegaBox IMAX Theatre    Korea   Daegu - CGV Daegu   Incheon - CGV Incheon   Seoul - CGV Yongsan    Mexico   Cuernavaca - Cinemex Diana   Guadalajara - Cinepolis IMAX Theatre Galerias Guadalajara   Mexico City - Cinepolis IMAX Theatre Perisur   Mexico City - Cinepolis IMAX Theatre Universidad   Monterrey - Cinepolis IMAX Theatre Valle Oriente   Torreon - Cinemas Martinez IMAX    Netherlands   Amsterdam - Pathe Arena IMAX    Philippines   Manila - San Miguel Coca-Cola IMAX Theatre    Russia   Kazan - IMAX Theatre, Port Cinema   St. Petersburg - Coca-Cola IMAX Kinostar City    Spain   Barakaldo - Yelmo Cines Megapark   Malaga - Yelmo Cines Plaza Mayor   Oviedo - Yelmo Cines Los Prados    Taiwan   Taipei - Samsung IMAX Miramar Cinemas    Thailand   Bangkok - KrungSri IMAX Siam Paragon    UAE   Dubai - Grand Megaplex 21 IMAX    UK   Birmingham - IMAX Theatre at Millennium Point   Bradford - IMAX National Media Museum   Glasgow - Glasgow Science Centre IMAX Cinema   London - BFI London IMAX Cinema   Manchester - ODEON IMAX Cinema Manchester @ The Printworks    Additional theatres will be confirmed. Please check local listings or   IMAX.com for final theatre listings, launch dates and showtimes.    About IMAX Corporation   

IMAX Corporation is one of the world's leading digital entertainment and technology companies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX(R) theatres delivering the world's best cinematic presentations using proprietary IMAX, IMAX(R) 3D, and IMAX DMR technology. IMAX DMR is the Company's groundbreaking digital remastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience. IMAX's renowned projectors and new digital systems display crystal-clear images on the world's biggest screens. The IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of March 31, 2008, there were 298 IMAX theatres operating in 40 countries.

IMAX(R), IMAX(R) 3D, IMAX DMR(R), IMAX(R) MPX(R), and The IMAX Experience(R) are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.

This press release contains forward looking statements that are based on management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include ongoing discussions with the SEC and OSC relating to their ongoing inquiries and the Company's accounting, the timing of theatre system deliveries, the mix of theatre systems shipped, the timing of the recognition of revenues and expenses on film production and distribution agreements, the performance of films, the viability of new businesses and products, risks arising from potential material weaknesses in internal control over financial reporting and fluctuations in foreign currency and in the large format and general commercial exhibition market. These factors and other risks and uncertainties are discussed in the Company's Annual Report on Form 10-K for the year ended December 31, 2007, as well as the Company's Quarterly Reports on Form 10-Q.

About DreamWorks Animation SKG

DreamWorks Animation is principally devoted to developing and producing computer generated, or CG, animated feature films. With world-class creative talent, a strong and experienced management team and advanced CG filmmaking technology and techniques, DreamWorks Animation makes high quality CG animated films meant for a broad movie-going audience. The Company has theatrically released a total of fifteen animated feature films, including Shrek, Shrek 2, Shark Tale, Madagascar, Over the Hedge, Shrek the Third and Bee Movie. DreamWorks Animation's 2008 feature film releases include Kung Fu Panda, in theaters on June 6 and Madagascar: Escape 2 Africa, in theaters on November 7. Monsters vs. Aliens, the Company's first film produced in 3D, is slated for a domestic release date of March 27, 2009.

This document includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The Company's plans, prospects, strategies, proposals and our beliefs and expectations concerning performance of our current and future releases and anticipated talent, directors and storyline for our upcoming films and other projects, constitute forward-looking statements. These statements are based on current expectations, estimates, forecasts and projections about the industry in which we operate and management's beliefs and assumptions. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions which are difficult to predict. Actual results may vary materially from those expressed or implied by the statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of DreamWorks Animation SKG, Inc. These risks and uncertainties include: audience acceptance of our films, our dependence on the success of a limited number of releases each year, the increasing cost of producing and marketing feature films, piracy of motion pictures, the effect of rapid technological change or alternative forms of entertainment and our need to protect our proprietary technology and enhance or develop new technology. In addition, due to the uncertainties and risks involved in the development and production of animated feature projects, the release dates for the projects described in this document may be delayed. For a further list and description of such risks and uncertainties, see the reports filed by us with the Securities and Exchange Commission, including our most recent annual report on Form 10-K and our most recent quarterly reports on Form 10-Q. DreamWorks Animation is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.

Source: IMAX Corporation

CONTACT: Media: IMAX Corporation, New York, Sarah Gormley, (212)
821-0155, sgormley@imax.com; DreamWorks Animation, Jeff Hare, (818) 695-6055,
jeff.hare@dreamworks.com; Entertainment Media: Newman & Company, Los Angeles,
Al Newman, (310) 278-1560, asn@newman-co.com; Investors: IMAX Corporation -
New York, Heather Anthony, (212) 821-0121, hanthony@imax.com; DreamWorks
Animation, Rich Sullivan, (818) 695-3900, ir@dreamworksanimation.com; Business
Media: Sloane & Company, New York, Whit Clay, (212) 446-1864,
wclay@sloanepr.com


Profile: International Entertainment

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