Pacific Paintball LLC Adds Scott Pierce to Team as CEO; Launches 2008 Television Series on Fox Sports Net

Pacific Paintball LLC Adds Scott Pierce to Team as CEO; Launches 2008 Television Series on Fox Sports Net

LOS ANGELES, April 24 /PRNewswire/ -- Scott Pierce has joined Pacific Paintball LLC as its Chief Executive Officer. Scott will be a critical part of the executive team building and integrating Pacific Paintball's leading paintball businesses focused on media (tournaments, trade shows, television show, membership and significant web presence) and paintball parks.

Mr. Pierce has an extensive background managing and integrating events, digital media and print media, with a successful 25+ year career including serving as an Executive Vice President for Advanstar Communications. At Advanstar he led a $100+ million revenue group of businesses including its Travel & Hospitality Group, Licensing Group, Art Group and Pharmaceutical & Science Group (in total, 30+ publications, 25+ associated events and their related websites). Mr. Pierce was most recently with the Nielsen Company were he served as Senior Vice President of The Nielsen Travel Network, which included three publications, nine associated events and their related websites. Prior to joining Nielsen, Mr. Pierce was chief operating officer of the Educational Institute of the American Hotel and Lodging Association. This membership focused organization delivers education, training and professional certification serving the needs of hospitality schools and travel professionals worldwide.

Pacific Paintball is also pleased to announce the second season of Xtreme Paintball: Beyond the Paint, the popular show airing again on Fox Sports Net ("FSN") and profiling the biggest personalities from the most popular extreme sport in America. The second season will start a 13-week run beginning on Tuesday, July 1 at 4:30 pm local. FSN will also air eight re-runs of the first season beginning Friday, May 9 at 3:30 pm local.

The innovative show, which takes paintball fans behind the goggles and into the personal lives of men and women who play paintball at the highest level, was watched by over 1 million people in 2007. Xtreme Paintball: Beyond the Paint also appeals to the most passionate paintball fans, as it features action from a National Professional Paintball League (NPPL) tournament, with a unique approach to highlighting the key moves and strategies of each game.

The sport of paintball is the No. 1 extreme sport (and the only team extreme sport) in the United States, according to the National Sporting Goods Association. With 10 million participants, it is more popular than such activities as BMX, skateboarding, waterskiing, snowboarding, surfing and wakeboarding. [Source: National Sporting Goods Association "Sports Participation in 2007 Series II" report, includes Persons 12+ participating one or more times during the year.]

Pacific Paintball LLC (http://www.pacificpaintball.com/) is the leading multi-media and park management company focused on the dynamic sport of paintball. The company owns and/or operates: (i) the National Professional Paintball League (http://www.nppl.com/), the largest paintball tournament and expo in the world; (ii) the Xtreme Paintball: Beyond the Paint television show; (iii) a 30+ hour Hosted Live Webcast of each NPPL tournament, which attracts 250,000 viewers per year; (iv) the Paintball 2 Xtremes monthly magazine distributed nationally, including Walmart, Borders and Barnes & Noble; (v) the Xtreme Paintball Sports League (http://www.xpsl.com/), a series of five regional tournament/expos held on the West Coast which attracts 6,000+ players per year; and the Camp Pendleton Paintball Park, a year round facility we manage in conjunction with the US Marines, who is also a key sponsor of all of Pacific Paintball's products. Pacific Paintball LLC is backed by Pacific Merchant Capital based in Santa Barbara, California.

FSN, its affiliates and other FNG-owned networks reach more than 82 million homes through 25 regional networks. Based in Los Angeles, FSN owned -- or affiliated regional sports networks serve as the TV home to 68 of the 82 MLB, NHL and NBA teams based in the United States. FSN produces close to 5,000 live events each year, including nearly 1000 in high definition. For the latest up-to-the-minute sports news and opinions, visit the FOX Sports/FSN website at http://www.foxsports.com/.

First Call Analyst:
FCMN Contact:

Source: Pacific Paintball LLC

CONTACT: Scott Pierce, CEO, or Shawn Walker, President, both of Pacific
Paintball LLC, 1-888-834-4774

Web site: http://www.pacificpaintball.com/
http://www.nppl.com/

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Profile: International Entertainment