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Wednesday, April 09, 2008

Kick Off Spring Break With BET's Biggest 'SPRING BLING' Bash on Thursday, April 10 at 7:30 P.M.*

Kick Off Spring Break With BET's Biggest 'SPRING BLING' Bash on Thursday, April 10 at 7:30 P.M.*

Soulja Boy, Keyshia Cole, Mario, Fat Joe, Wyclef Jean, Day26, Lupe Fiasco, Flo Rida and Lil Wayne are Among the Heavyweights that Shined on the SPRING BLING Stage

NEW YORK, April 9, 2008 /PRNewswire/ -- The biggest SPRING BLING bash premieres on BET on Thursday, April 10 at 7:30PM*. SPRING BLING '08 will not only keep you entertained but it's also guaranteed to be the hottest spring break to ever hit television. Soulja Boy, Keyshia Cole, Mario, Lupe Fiasco, Rick Ross, Laurieann Gibson, J Holiday, Flo Rida, Mike Jones, and Day26 are a few of the artists that rocked the stage from Riviera Beach, Florida, in front of thousands of spring breakers.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070716/BETNETWORKSLOGO )

For exclusive coverage, visit BET.com and its broadband channel BET ONBLAST to access footage and clips too hot for television. Users can chat on the SPRING BLING message boards, view amusing images of the spring break attendees and get a play-by-play of the weekend with Carl's Blog on BET.com -- an exclusive BET blog providing users with an all-access pass to the weekend's festivities.

   SPRING BLING PROGRAMMING LINEUP:   -- BEACH TOWEL THROWDOWN -- Hosted by 106 & PARK's Terrence and Rocsi;      this one-hour special features performance from the biggest names in      hip-hop and R&B, including J Holiday, Ray J, Webbie, Boosie, and      Keyshia Cole.    -- RIDES, RIMS, AND RUNWAY (RRR) -- Hosted by BET's own Big Tigger, Alesha      Renee and Wyclef Jean; the most tricked out celebrity car show hits the      beach combining the best elements of urban culture: whips, hips and      good music.  RRR encourages spring blingers to enter their "tricked out      cars" into the competition.  The cars are judged on originality, rims,      gadgets, overall appearance, etc.  Featuring: Shawty Lo, Rocko, Ryan      Leslie, Lupe Fiasco, Rick Ross, and Chingy.    -- GET TO STEPPIN' -- Hosted by Dancing with the Stars sensation Mario and      THE BLACK CARPET's Danella, this special is a competitive, national      step show competition in which the winning team takes home BET HONORS,      along with a bevy of cool prizes.  Featuring: Day26, Teyana      Taylor, Tiffany Evans, Pleasure (formerly of Pretty Ricky)    -- REVAMPED -- Hosted by BET's own Danella and Ray J; already one of the      hottest shows at SPRING BLING with thousands of submissions from      dancers from across the nation -- this special consists of two teams      reenacting their favorite videos.  This year the dancers will be      auditioning for an opportunity to dance with Laurieann Gibson and      Devine Stephens.  Revamped is not for amateurs -- only hard working      dancers need apply.  Featuring: Teyana, Taylor, Soulja Boy, Laurieann      Gibson, and Pop It Off Boys    -- FEATURING LIL WAYNE -- Exclusive concert with Lil Wayne.    -- SOULJA BOY'S PLAYHOUSE -- The phenomenon that is Soulja Boy will be      making his debut on the SPRING BLING stage for the "under 21" set.      It's an hour-long concert with Soulja Boy and friends for the kids.    -- IRREPLACEABLE -- SPRING BLING twist to the "dating game."  Is the grass      truly greener on the other side of the fence?  BET searches for a      couple in a committed relationship and puts them through a series of      tests to find out if their soulmate is irreplaceable or if they should      be kicked "to the left ... to the left."    -- WEEKEND 100 -- A group of college students are put to the budget test.      Can they survive SPRING BLING weekend on a $100.00 budget?    -- TOUGH LOVE -- Hosted by 106 & PARK's Terrence and Rocsi; BET finds four      couples to go head to head in a three-round competition that will      consists of physical challenges, body painting competition and      relationship trivia.  Featuring: Fat Joe and J. Holiday    -- SWEAT ON THE BEACH -- What happens when you put six celebrities against      each other in head to head competition under the sun?  Answer: SWEAT ON      THE BEACH.    -- I'M FAMOUS -- Have you ever heard people say, "My baby's going to be      famous one day?" Well, SPRING BLING will be making dreams come true.      Participants will receive a glam squad, an entourage, and full VIP      treatment.  Their one task is to make people believe they're famous.      So, do you think you have what it takes to be a celebrity?    *All times are ET/PT    About BET Networks  

BET Networks, a division of Viacom Inc. (NYSE:VIA) (NYSE:VIA.B) , is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 87 million households according to Nielsen Media Research, and can be seen in the U.S., Canada and the Caribbean. BET is the dominant African-American consumer brand with a diverse group of businesses extensions: BET.com, a leading internet destination for Black entertainment, music, culture, and news; BET Digital Networks -- BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Event Productions, a full-scale event management and production company; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, a service venture into the lucrative world of ringtones, games and video content for wireless devices; and BET International, an extension of BET network programming for global distribution.

First Call Analyst:
FCMN Contact:

Photo: http://www.newscom.com/cgi-bin/prnh/20070716/BETNETWORKSLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: BET Networks

CONTACT: Marcy Polanco, +1-212-975-4048, marcy.polanco@bet.net, or
Lyntina Townsend, +1-202-608-2745, lyntina.townsend@bet.net, or Tricia N.
Newell, +1-212-975-8230, tricia.newell@bet.net, all of BET Networks

Web site: http://www.bet.com/


Profile: International Entertainment

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