ProLink GPS to Appear as Official Distance Measurement System on People vs. the Pros Broadcast

ProLink GPS to Appear as Official Distance Measurement System on People vs. the Pros Broadcast

Category Leader to Provide Rich Hole Depictions, Precise Yardages to National TV Audience

CHANDLER, Ariz., Dec. 20 /PRNewswire-FirstCall/ -- ProLink Solutions -- a wholly-owned subsidiary of ProLink Holdings Corp. (BULLETIN BOARD: PLKH) and the world's leading provider of Global Positioning Satellite ("GPS") golf course management systems and digital out-of-home on-course advertising -- today announced that it will appear as the Official Distance Measurement System of the fifth annual People vs. the Pros golf event, televised Sunday, Dec. 23 on ESPN2.

Billed as "The Ultimate Pro-Am Championship" and contested at Cabo Real Golf Club in Los Cabos, Mexico, People vs. the Pros pits amateurs winners in two age divisions (18-49 and 50-plus) against PGA TOUR star Chris DiMarco and golf legend Tom Watson. The ESPN2 broadcast, from 12 noon - 2 p.m. EST, will feature graphically rich hole depictions and precise ball-to-pin yardages provided by ProLink's GPS system. ProLink also sponsors the event's long drive competition.

"People vs. the Pros has earned a spot on the golf calendar as a unique and intriguing event, and ProLink is delighted to be involved as a partner," says Lawrence D. Bain, CEO of ProLink Solutions. "The People vs. the Pros broadcast is an outstanding venue to showcase the ProLink system's vividly realistic hole diagrams and spot-on yardage measurements, which help players of all levels get greater enjoyment from the game while playing at a quicker pace."

In the televised finals matches of the 2007 People vs. the Pros - an official PGA TOUR Challenge event -- an amateur from the 18-49 age bracket will take on DiMarco while Watson squares off against a 50-plus golfer. Each amateur receives his full allotment of handicap strokes in the competition. Past participants have included John Daly, Lee Trevino, Gary McCord, Ben Crenshaw, Retief Goosen and Justin Leonard. To date, the pros have edged the amateurs in five out of eight tightly contested matches, validating the concept and format.

ProLink is the world's most widely used golf cart-based GPS system and is featured at such courses as past Ryder Cup hosts the K Club and Valderrama, as well as world-class resorts including the Four Seasons Hualalai, Amelia Island Plantation and the Arizona Biltmore. In addition to benefiting golfers and course managers, ProLink offers a pioneering digital out-of-home national advertising program used by companies such as Toyota, General Motors and HBO.

ProLink Solutions will exhibit its products and services at the 2008 PGA Merchandise Show, January 17-19 at the Orange County Convention Center (Orlando, Fla.), booth #4254. ProLink's state-of-the-art, media-rich GPS system will be on display, with key executives on hand to demonstrate the system's numerous features, benefits and exclusive national advertising program.

About ProLink

ProLink Solutions is the world's leading provider of GPS golf course management systems and revenue-generating on-course advertising. ProLink Solutions' core philosophy is to be a "Trusted Partner" to its golf-course customers. From enhancing golfers' overall experience and improving pace-of- play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions' products and services have captured markets both nationally and globally. For more information about ProLink, visit http://www.goprolink.com/, call 480.753.2337 or email info@goprolink.com.

    CONTACT:    Daniel Mitchell    Buffalo Communications    253.312.4536    dmitchell@billycaspergolf.com     Investor Relations Contact:    CEOcast, Inc.    Gary Nash    212.732.4300    gnash@ceocast.com     BPC Financial Marketing    John Baldissera    800.368.1217  

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Source: ProLink Holdings Corp.

CONTACT: Daniel Mitchell of Buffalo Communications, +1-253-312-4536,
dmitchell@billycaspergolf.com; or Investor Relations, Gary Nash of CEOcast,
Inc., +1-212-732-4300, gnash@ceocast.com; or John Baldissera of BPC Financial
Marketing, 1-800-368-1217, all for ProLink Holdings Corp.

Web site: http://www.goprolink.com/

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Profile: International Entertainment