M.A.C. Glamourises the Stars for the British Independent Film Awards 2007

M.A.C. Glamourises the Stars for the British Independent Film Awards 2007

LONDON, November 28/PRNewswire-FirstCall/ -- M.A.C. Cosmetics, globally the professional artist's brand of choice for film, fashion, television, theatre, music and photography is proud to be the Official Makeup Sponsor of the British Independent Film Awards 2007 (BIFA) and was delighted to support the Best Actress Award at tonight's ceremony at the Roundhouse in Camden, London.

The M.A.C. PRO Team spent the day working with some of the leading British names in film to ensure they looked their best as they walked down the red carpet for one of the most prestigious industry award ceremonies.

Actress Kate Ashfield enjoyed a home make-up appointment from M.A.C. trainer Rebecca Butterworth who created a soft smokey eye using M.A.C. Liquid Liner in Blacktrack and M.A.C. Eyeshadow in Shroom on the eyelids. M.A.C. Omega eyeshadow was also used to line the sockets. M.A.C. Cherry Lip Pencil was smudged onto the lips with M.A.C. Venitian Lustreglass on top for a 1940's inspired look. M.A.C. Select Tint and M.A.C. Moisturecover concealor were used to create fresh and flawless skin.

Best newcomer nominee Kierston Waring was visited by Senior Artist Martina Luisetti who used M.A.C. Select Cover up, M.A.C. Strobe Cream and M.A.C. Invisible Set powder with a hint of M.A.C. Blushcreme for healthy dewy skin. M.A.C.'s new Paint pot in Groundwork and M.A.C. reflex in Teal were used to create smokey silvery show stopping eyes with M.A.C.'s Fluidline in Blactrack as a liner. For extra effect, No. 33 lashes and Zoomlash mascara were used along with M.A.C. Fleshpot lipstick.

Senior Artist Neil Young created a sexy, sultry look for best newcomer nominee Imogen Poots. M.A.C. Face and Body Foundation was used along with M.A.C. Select Moisturecover Concealor for pristine looking skin. Both M.A.C. blushers in Ladyblush and Cherche created a splash of colour on the cheeks while M.A.C. Paint Pot in Groundwork and M.A.C. bronze pigment were used on the eyelids. Neil smudged M.A.C. Eye Kohl in Teddy into the socket line whilst M.A.C. Eye Kohl in Smoulder was used on the upper lash line. Lashings of M.A.C. Plushlash Mascara created full thick looking lashes.

Archie Panjabi received the M.A.C. VIP treatment when M.A.C. Pro Trainer Dean Rudd visited her home. To achieve her beautiful party look, M.A.C. Mineralize Skinfinish, M.A.C. Strobe Cream and M.A.C. Select Moisturecover concealor created flawless and glowing skin. Additionally, M.A.C. blusher in Cherche added a hint of colour on the cheeks. For the eyes, M.A.C. eye shadow in Sumptuous Olive, Honeylust and Freshwater were used with layer-upon-layer of M.A.C.'s new Plushlash mascara in black. M.A.C. Lip pencil in Spice and M.A.C. Lustreglass in Beaux were used to create sexy glossy lips.

Lead actress from Brick Lane, Tannishta Chatterjee, enjoyed her home appointment from Senior Artist Martina Luisetti. Using M.A.C. Select Moisturecover concealor as a Foundation, the new M.A.C. Moisturelush cream was dotted under the eyes. M.A.C. Blusher in Cheerful created rosy cheeks whilst M.A.C. Eye Kohl's in Costa Riche and Smoulder were applied and M.A.C. Fluidline in Blacktrack was pushed deep into the eye socket. For added sex appeal, M.A.C. Reflects in Blackened Red and layers of M.A.C.'s X Mascara were used with M.A.C.'s number 7 False Lashes. For the lips, M.A.C. Plushglass in Plus Luxe was brushed onto the lips for the ultimate pout.

Actress Olivia Williams was glammed-up at home by M.A.C. Senior Artist Neil Young who opted for an Audrey Hepburn style make-up. Using M.A.C. Face and Body Foundation, M.A.C. Mineralized Skinfinish Powder in dark and Peachykeen Blusher gave a bronzed flawless look to her skin. M.A.C. eyeshadow in Vanilla and Bisc were blended and applied to the socket whilst M.A.C. Fluidline in Blacktrack was brushed on as an eyeliner. M.A.C. Corner lashes were used with extra lashings of M.A.C. Plushlash mascara for added impact. M.A.C. Clear Lipglass was applied to her lips to create full sexy lips to complete the look.

Singer Will Young was given the pampering treatment by M.A.C. senior artist Martina Luisetti. M.A.C. Select Cover Up Concealor and M.A.C. PRO Blusher in taupe was applied to keep him looking fresh and stylish all night long.

Additionally presenter of the awards Jane Nesbitt received the M.A.C. treatment with touch ups backstage also from M.A.C. senior artist Martina Luisetti. M.A.C. Select Moisture Cover, M.A.C. Strada Blusher and M.A.C. Brow Set in Show-off were applied to keep her looking fit for the camera all night long

Winners and presenters leaving the stage received a M.A.C. Deluxe Gift box to maintain their stunning red carpet look and for 'on the spot, on the night' touch-ups, M.A.C. played host to its own make-up area complete with artists so all the stars kept on shining at the M.A.C. BIFA After Show party!

M.A.C. has become known as the premier makeup brand not only by creating the onscreen looks for top celebrities, working on-set at photo shoots, backstage at international fashion shows, behind the scenes at award nights but also by offering "on-call" services to celebrities, directors, and film talent attending world film festivals, including the Toronto, Dubai, Deauville, Sundance and London film festivals.

Since its inception M.A.C. has supported over 300 Television productions and over 600 Independent and Feature Films including this year's BIFA productions, Brick Lane, Control and Notes on a Scandal.

About BIFA

In its tenth year, the British Independent Film Awards (BIFAs) has established itself as one of the most important awards ceremonies in the British film industry and is regarded as a kick-off to the Awards Season. BIFA prides itself on providing a platform for up and coming talent and this year has increased the number of nominations in the Most Promising Newcomer Category as there was so much talent to choose from. BIFA is also excited to unveil its new jury, comprised of professionals and talents from across the British film industry.

http://www.maccosmetics.co.uk

Source: MAC Cosmetics

For more information please contact: Stefanie Stangl, UK M.A.C. Communications, T: +44(0)870-034-6514, Mob: +44(0)774-8932-930, E: sstangl@mac-cosmetics.co.uk

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Profile: International Entertainment