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Wednesday, August 15, 2007

SIRIUS Satellite Radio Launches the First Aftermarket Satellite Radio Tuner That Can Receive SIRIUS Backseat TV(TM)

SIRIUS Satellite Radio Launches the First Aftermarket Satellite Radio Tuner That Can Receive SIRIUS Backseat TV(TM)

Nickelodeon, Disney Channel and Cartoon Network provide the best in family friendly, live TV programming available in the backseat

NEW YORK, Aug. 15 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio (NASDAQ:SIRI) today announced the launch of the first satellite radio tuner that can receive SIRIUS Backseat TV(TM). The SCV1 satellite radio tuner delivers three channels of programming from the world's most trusted brands in family entertainment -- Nickelodeon, Disney Channel and Cartoon Network.

   (Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )    Key features of SCV1 include:   -- SIRIUS Backseat TV video content, live 24/7, from Nickelodeon, Disney      Channel and Cartoon Network.  Backseat passengers will be able to watch      shows such as Nickelodeon's "SpongeBob SquarePants," Disney Channel's      "Cory in the House," and Cartoon Network's "Foster's Home for Imaginary      Friends"   -- Simultaneous access to over 130 channels of SIRIUS sports, talk, and      commercial-free music programming   -- Ability to enjoy SIRIUS programming through the vehicle's main audio      system while rear passengers enjoy watching live SIRIUS Backseat TV      through the vehicle's video system   -- Compatible with most vehicles with an FM radio and rear seat video      monitor   -- Easy-to-use, kid friendly remote control of SIRIUS Backseat TV   

The SCV1 will be available at retailers in the 4th quarter of 2007 with a MSRP of $299.99. Designed to work in any car with an FM radio and a rear seat video monitor, the SCV1 includes a wired controller to operate the audio and video functions.

"SIRIUS' new video service raises entertainment in the car to a new level. Whether for a long drive or trip across town, SCV1 offers the best children's TV programming," Mel Karmazin, CEO, SIRIUS said. "Just as we now provide The Best Radio on Radio, SIRIUS Backseat TV is the Best TV in the Backseat."

The SCV1 comes packaged with the main audio/video tuner, wired display Controller (DCU), audio and video remote controls, dual magnetic vehicle antennas, remote control eye, audio and audio video cables, FM antenna interface (FMDA) and miscellaneous installation hardware. For more advanced applications, the SCV1 is also designed to interface with Sirius-Ready headunits (special adapter may be required). This application allows the aftermarket headunit to control and output the SIRIUS audio entertainment while the rear seat passengers use the included video remote to control the SIRIUS Backseat TV content.

About SIRIUS

SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR and NBA, and broadcasts live play-by-play games of the NFL and NBA, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 80 channels of talk, entertainment, sports, and 100% commercial free music.

SIRIUS Backseat TV(TM) is the first ever live in-vehicle rear seat entertainment featuring three channels of children's TV programming, including Nickelodeon, Disney Channel and Cartoon Network, for the subscription fee of $6.99 plus applicable audio subscription fee.

SIRIUS products for the car, truck, home, RV and boat are available in more than 20,000 retail locations, including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam's Club, RadioShack and at shop.sirius.com.

SIRIUS radios are offered in vehicles from Audi, Bentley, BMW, Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep(R), Land Rover, Lexus, Lincoln, Mercury, Maybach, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan, Rolls Royce, Scion, Toyota, Volkswagen, and Volvo. Hertz also offers SIRIUS in its rental cars at major locations around the country.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2006 filed with the Securities and Exchange Commission. Among the significant factors that could cause our actual results to differ materially from those expressed are: our pending merger with XM Satellite Radio Holdings, Inc. ("XM"), including related uncertainties and risks and the impact on our business if the merger is not completed; any events which affect the useful life of our satellites; our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming providers; and our competitive position versus other audio entertainment providers.

   R-SIRI    MEDIA CONTACT:    Patrick Reilly   SIRIUS   preilly@siriusradio.com   212 901 6646    Sal Resendez   SIRIUS   sresendez@siriusradio.com   646 313 2405  

First Call Analyst:
FCMN Contact: sresendez@siriusradio.com

Photo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125

Source: SIRIUS Satellite Radio

CONTACT: Patrick Reilly +1-212-901-6646, preilly@siriusradio.com, or Sal
Resendez, +1-646-313-2405, sresendez@siriusradio.com, both of SIRIUS

Web site: http://www.sirius.com/


Profile: International Entertainment

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