The Weather Channel Begins Coverage of The 2007 Hurricane Season With 'Hurricane Week' Programming June 1 - 7

The Weather Channel Begins Coverage of The 2007 Hurricane Season With 'Hurricane Week' Programming June 1 - 7

Meteorologists To Report Live from Hurricane Prone Regions Programming Emphasizes Awareness, Education, and Preparedness

--Hurricane Experts Available For Interviews--

ATLANTA, May 30 /PRNewswire/ -- The Weather Channel - the network that America turns to when tropical storms threaten - is marking the start of the hurricane season with a week of programming to raise awareness of the upcoming season and the importance of making safety preparations early. TWC efforts kickoff June 1-7 with "Hurricane Week" programming to emphasize hurricane awareness, education, and most importantly, readiness.

Hurricane Week Series and Live Reports June 1 -7: Stressing how critically important early preparation can be, The Weather Channel begins its hurricane week programming on June 1 with live reports from the Gulf Coast, where people have learned hard lessons about the consequences of not being prepared. Among the topics that will be covered in the "Hurricane Week" series are: matters of insurance relating to hurricane damage, hurricane forecasting, and attempts to "hurricane-proof" society.

TWC Talent on Location and In Studio:

Beginning June 1, TWC will have live coverage from meteorologists in hurricane prone regions. They will report on hurricane preparedness and on post-Katrina progress in the following areas:

   -- Julie Martin in New Orleans, LA: June 1-2   -- Mike Bettes in Punta Gorda, FL: June 1-2   -- Jim Cantore in Waveland, MS, June 1-2; Pass Christian, MS: June 3; Long      Beach, MS: June 4; Gulfport, MS: June 5; Biloxi, MS: June 6; Orange      Beach, AL: June 7; and Pensacola, FL: June 8   -- Tetiana Anderson in New York City, June 4-5   

In addition, Dr. Steve Lyons, hurricane expert, will be available from TWC's studios during Hurricane Season 2007 for insight and analysis of the season. To schedule an interview with Dr. Lyons or with Storm Tracker Jim Cantore or Mike Bettes, contact Connie Malko at cmalko@weather.com or Dave Blumenthal at dblumenthal@weather.com.

A special episode of It Can Happen Tomorrow airing on Sunday, June 3 at 9 p.m. ET will explore the scenario of what it would mean for Miami if it were hit today by a hurricane with the strength of Hurricane Andrew, which missed Miami by just 25 miles in 1992. In addition, special Storm Stories hurricane episodes will air on Sunday-Friday from 7-8 p.m. ET starting June 3.

About The Weather Channel

The Weather Channel, a 24-hour weather network, is seen in nearly 93 million U.S. households. Its Web site, http://weather.com/, reaches more than 30 million unique users per month. Its content is generally ranked within the 15 most popular in the U.S. by Nielsen//Net Ratings. The Weather Channel also operates Weatherscan, a 24-hour, all-local weather network available in 22 million households, The Weather Channel Radio Network, The Weather Channel Newspaper Services, and is the leading weather information provider for emerging technologies.

Media Contact: Dave Blumenthal The Weather Channel dblumenthal@weather.com 770-226-2611

Connie Malko The Weather Channel cmalko@weather.com 770-226-2180

First Call Analyst:
FCMN Contact:

Source: The Weather Channel

CONTACT: Dave Blumenthal, +1-770-226-2611, dblumenthal@weather.com, or
Connie Malko, +1-770-226-2180, cmalko@weather.com, both of The Weather
Channel

Web site: http://www.weather.com/

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Profile: International Entertainment