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International Entertainment News

Monday, May 07, 2007

Lulu.Com's Got Soul

Lulu.Com's Got Soul

Partners with Stax/Soulsville, USA

RALEIGH, N.C., May 7 /PRNewswire/ -- Lulu.com, the premier online marketplace that provides a platform to create, buy, sell and control digital content on demand announces a partnership with The Stax Museum of American Soul Music/Soulsville, USA in Memphis. As part of the partnership, Stax will be utilizing Lulu's customizable print on demand services to create collateral materials such as the Stax Museum printed catalog, premium calendars and recordings of performances.

Lulu.com will also produce fundraising collateral materials for the adjacent Stax Music Academy, which mentors primarily at-risk youth and provides them with music education programs and unique performance opportunities they would otherwise not likely have. In 2006 the Stax Music Academy's Summer Tour included a performance in Italy. Highlights from the tour can be seen in a documentary to air in Memphis this August. Current artist-in-residence is international recording artist Kirk Whalum.

"Stax represents one of the great collections of American Musical history," said Bob Young, CEO of Lulu.com. "Stax and their customers can now create customizable materials, giving Lulu's users a whole lotta soul."

"We are extremely pleased and excited that Lulu has shown this interest in our organization, particularly the Stax Music Academy," said Stax Museum of American Soul Music CEO Marc Willis. "This partnership will help bring more exposure to us worldwide and will greatly benefit our efforts in the near future and the long run."

About Lulu.com: Lulu.com is the premier marketplace for new digital content on the Internet with over 100,000 recently published titles and more than 2500 new titles added each week, created by people in 80 different countries. With just over one million registered members, Lulu is changing the world of publishing by enabling creators of books, video, periodicals, multimedia and other content to publish their work themselves with complete editorial and copyright control. Lulu empowers individuals and corporations to create quality products to sell directly to their customers and the rest of the Lulu.com marketplace With Lulu offices in the US, Canada and Europe, Lulu customers can reach the globe.

About Stax: The Stax Museum of American Soul Music is located at the original site of the legendary Stax Records in the heart of Soulsville, USA in Memphis. This 17,000 square foot facility with more than 2000 cultural artifacts, music exhibits, video footage and memorabilia is designed to preserve and promote the legacy of American soul music, particularly that of Stax Records. The mission of the Stax Museum is to keep the memory of Stax soul music legends such as Isaac Hayes, Otis Redding, Staple Singers and Rufus Thomas. The museum receives about 40,000 visitors from all over the world annually.

Source: Lulu.com

CONTACT: Gail Jordan of Lulu.com, +1-919-447-3290, gjordan@lulu.com

Web site: http://www.lulu.com/


Profile: International Entertainment

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