DigitalAdvisor.com Relaunches to Make Buying Your Next TV Much Easier

DigitalAdvisor.com Relaunches to Make Buying Your Next TV Much Easier

DigitalAdvisor Takes Hassle Out of Buying a New TV with Top Choices and No Jargon; New Consumer Guide Now Available On Site: 'Do TV Specs Really Matter?'

CAMBRIDGE, Mass., May 8 /PRNewswire/ -- DigitalAdvisor announced today that it has relaunched its site (www.DigitalAdvisor.com) to focus exclusively on providing the latest research for consumers shopping for a new television.

The site, designed with the everyday consumer in mind, weeds out the junk and gives shoppers unbiased information on the best TV choices with detailed editorial and first-hand user reviews, user-friendly shopping guides free of tech jargon, consumer questions and answers posted to the community, and price comparisons of the top-rated retailers.

Along with the new site is a brand new user guide that reveals the truth about TV specs, titled, "Do TV Specs Really Matter?" DigitalAdvisor editors separate fact from fiction about all of those confusing and often misleading specs listed by TV manufacturers to uncover for consumers what really matters when they're shopping for their next TV. The guide is now available at http://www.digitaladvisor.com/lcd-tv-and-plasma-tv/do-tv-specs-really- matter_roundup.html

TV Shopping Simplified

Unlike other consumer electronics sites, DigitalAdvisor.com focuses exclusively on TVs, and distills all of the information available about TVs to include only the best brands and models available to consumers in each price range and size. Consumers no longer need to be overwhelmed with the time- consuming, frustrating task of sorting and reading through thousands of irrelevant television choices.

Models that are too old or brands that have a bad track record are simply not included. The relevant information is sorted and displayed on the site according to the categories people really care about when they shop for a TV, namely size, price and brand. And within each size bracket, DigitalAdvisor.com gives consumers three simple categories to choose from: Cheap (but Good) TVs, Brand Name TVs, and Cutting Edge TVs.

DigitalAdvisor.com also uses straightforward language without any confusing tech speak to describe and review televisions because they understand shoppers want the honest truth without having to translate all of the jargon and marketing hype.

Reviews, Articles, Answers in One Place

After selecting a specific TV in one of the categories, users view a digital photo, product rating, no holds barred editorial comments, first hand user reviews and comments, and a listing of the product specs that actually matter.

In addition to scouring the Web and assimilating articles and user reviews, DigitalAdvisor also sends their editors to the latest tradeshows and product launches to personally research the latest TV models and present their own direct advice and deals for a given TV. The company does not have any ties to the manufacturers of the televisions which allows them to really "tell it like it is" when they review a particular brand or model. Also listed are price comparisons of the top rated merchants with links to buy your TV online.

For example, if you are researching 37" HDTVs, you'll see this page: http://www.digitaladvisor.com/lcd-tv-and-plasma-tv/televisions-around-37- inches_roundup.html

And once you click on a TV, for example, the Syntax Olevia, you'll see this level of detail: http://www.digitaladvisor.com/lcd-tv-and-plasma-tv/syntax-olevia-37-lcd-tv- monitor_reviews.html

"With the introduction of technology like plasmas, LCDs, and 1080p, buying a TV today has become complicated," said David Parker, Founder and CEO of Digital Advisor. "We have created a site that simplifies this process and have dedicated ourselves to doing the time-consuming, hands-on research so consumers are presented with the best options available for each TV category, and can access unbiased reviews and articles all in one place. At DigitalAdvisor.com we've done the difficult legwork on researching the best TVs so consumers who do not have the time or desire to sift through thousands of irrelevant TV options and translate the tech speak no longer have to."

About DigitalAdvisor LLC

Digital Advisor LLC, is a privately-owned company that runs DigitalAdvisor.com and DigitalCamera-HQ.com, two online resources that offer unbiased information and recommendations for consumers making consumer electronics purchases. The sites combine the efforts of editors, owners, and professional reviewers around the web to give buyers a complete, unbiased review of each product. DigitalAdvisor LLC is based in Harvard Square, Cambridge, MA. More information can be found at www.DigitalAdvisor.com and www.DigitalCamera-HQ.com.

Source: DigitalAdvisor LLC

CONTACT: Kerry Metzdorf of Plum Advisors, +1-978-463-2575,
Kerry@plumadvisors.com, for DigitalAdvisor LLC

Web site: http://www.digitaladvisor.com/
http://www.digitalcamera-hq.com/

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Profile: International Entertainment