Scientific-Atlanta Expands Telco IPTV Initiatives

Scientific-Atlanta Expands Telco IPTV Initiatives

- SES AMERICOM selects Scientific-Atlanta MPEG-4 Encoding System for Launch of IP Video Network -

ATLANTA, Sept. 7 /PRNewswire-FirstCall/ -- Scientific-Atlanta will be working with SES AMERICOM for the launch of its new IP video service, IP PRIME. With the completion of the initial phases of the new network, SES AMERICOM will employ 140 Scientific-Atlanta(R) MPEG-4 Part 10 encoders to deliver the multi-channel standard definition service.

"IP PRIME should have widespread appeal among telco operators of all sizes around the world. It should prove extremely attractive to medium and small operators who until now have faced major financial and technical barriers to adding video to their service portfolios," said Bryan McGuirk, president of North American media solutions for SES AMERICOM. "When built-out, IP PRIME will carry over two hundred standard definition and high definition channels. Potential customers for IP PRIME can use this very efficient delivery service and leverage SES's well-established relationships with an extensive number of content providers to help them launch this compelling entertainment service quickly and economically."

John Abel, senior vice president, United States Telecom Association stated, "As the market for new video services develops, it is critical that telecom companies have the advanced technology to deliver the next generation of video. The combination of content and IPTV technology will permit telecom companies to make the leap to the next generation and remain vital and vibrant networks for their customers."

"Another strongpoint for IP PRIME customers is Scientific-Atlanta's longstanding heritage of providing highly-reliable digital encoding and receiving equipment for the leading programmers in the U.S.," said Paul Kosac, vice president, market development, Digital Media Networks, Transmission Network Systems at Scientific-Atlanta. "When you add our participation in current IPTV initiatives, we think customers of IP PRIME will be able to capitalize on using the best available IP and MPEG-4 technology and benefit from a smooth programming acquisition process to shorten the time to market for launching IPTV services."

In addition to MPEG-4 encoders, SES AMERICOM has selected Scientific- Atlanta's ROSA(TM) Network Management System for its powerful, flexible network and equipment monitoring and control capabilities.

IP PRIME programming will be delivered encrypted to the telco's video center for decryption there in accordance with the services they are authorized to receive. In addition to the secure delivery of the programming content, SES AMERICOM also plans to offer the option of providing local conditional access, middleware and IP set-top control for their telco customers.

Service providers who select the IP PRIME video content solution can also benefit from Scientific-Atlanta's IP set-top initiatives and the experience being gained with the company's deployment of video operations and hub facilities that are underway in the U.S. Scientific-Atlanta's IPTV set-tops will deliver an open platform that will support popular middleware and operating systems, and protect valuable content with conditional access/digital rights management solutions.

About Scientific-Atlanta

Scientific-Atlanta, Inc. (NYSE:SFA) (http://www.scientificatlanta.com/) is a leading supplier of digital content contribution and distribution systems, transmission networks for broadband access to the home, digital interactive set-tops and subscriber systems designed for video, high-speed Internet and voice over IP (VoIP) networks, and worldwide customer service and support.

About SES AMERICOM

The largest supplier of satellite services in the U.S., SES AMERICOM, Inc., an SES GLOBAL company (Euronext Paris and Luxembourg stock exchanges: SESG), is recognized as a pioneer of global satellite communications services. Established in 1973 with its first satellite circuit for the U.S. Department of Defense, the company currently operates a fleet of 17 spacecraft in orbital positions predominantly providing service throughout the Americas. As a member of the SES GLOBAL family, SES AMERICOM is able to provide end-to-end telecommunications solutions to any region in the world. In 2001, the company established AMERICOM Government Services, a wholly owned subsidiary dedicated to providing satellite-based communications solutions to both civilian and defense agencies of the U.S. government. With its combined operations, SES AMERICOM serves broadcasters, cable programmers, aeronautical and maritime communications integrators, Internet service providers, mobile communications networks, government agencies, educational institutions, carriers and secure global data networks with efficient communication and content distribution solutions.

"Forward-looking statements," as defined in the Private Securities Litigation Reform Act of 1995, may be included in this news release. A variety of factors could cause Scientific-Atlanta's actual results to differ from the anticipated results expressed in such forward-looking statements. Investors are referred to Scientific-Atlanta's Cautionary Statements (Exhibit 99.1 to the Company's most recent Form 10-Q), which statements are incorporated into this news release by reference.

Source: Scientific-Atlanta, Inc.

CONTACT: Sara Stutzenstein, +1-770-236-2181, or fax, +1-770-236-3088, or sara.stutzenstein@sciatl.com, or Peggy Ballard, +1-770-236-7871, or fax, +1-770-236-3088, or peggy.ballard@sciatl.com, both of Scientific-Atlanta; or Paul Sims of SES AMERICOM, +1-678-576-6126, or paul@simscomm.com

Web site: http://www.scientificatlanta.com/

NOTE TO EDITORS: For more information visit http://www.scientificatlanta.com. Writers and editors may access a variety of information on the company and its product, as well as downloadable images, by selecting News Center from the home page. Scientific-Atlanta and the Scientific-Atlanta logo are registered trademarks of Scientific-Atlanta, Inc. ROSA is a trademark of Scientific-Atlanta Europe NV.

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