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Tuesday, August 02, 2005

IFEX Increase Revenues in LTV Deal

IFEX Increase Revenues in LTV Deal

AMSTERDAM, August 2/PRNewswire/ -- IFEX Innovation Finance & Equity Exchange NV (Frankfurt:IFQ1, ISIN:NL0000210532) today announces that it has agreed to provide New LTV Acquisition LLC with additional mezzanine finance and services.

The new deal - signed last night - follows an initial deal agreed on 24 June 2005.

IFEX will receive an additional fee worth US$ 2 million in shares in the LTV business. This means that IFEX will receive a total of US$ 8 million worth of shares in the LTV business when it lists on NASDAQ OTC in quarter 3.

IFEX NV (ISIN: NL0000210532) is a pan-European corporate finance organisation that facilitates funding solutions for small and medium sized enterprises. For further information please visit www.ifexgroup.com.

LTV Networks

LTV is a Spanish-language television channel. Since 1999 it has broadcast 24 hours a day, 7 days a week through all major US cable networks, except for Time Warner. The network currently reaches more than 12 million households.

With a population of 44 million, Hispanics are the largest ethnic community in the US today. Hispanic targeted advertising is growing at four times the rate of total advertising. Hispanic buying power in the US is over $500 billion now, and is growing at three times the rate of non-Hispanic spending.

Over the next two years LTV plans to establish a presence in the 20 most important markets in terms of Hispanic population density. In the past 12 months LTV has negotiated a strategic alliance with Active International Inc., the world's largest corporate trading company recently ranked as the 9th largest global media buyer by Advertising Age magazine, to support the growth and development of LTV into a leading Hispanic network.

LTV have contracted to acquire Class A Television station WANN 32, which serves the Atlanta area and provides LTV with a foothold in the fastest growing US Hispanic market. LTV management believe that they can ultimately reach 6.3 million people in the Atlanta area.

LTV management currently seek to make further affiliations and agreements with selected regional TV stations to increase distribution. In June, LTV concluded network affiliation agreements with KBLM Channel 25, Riverside (California) and KMHZ Channel 11, San Antonio (Texas). This increased distribution enhances LTV's ability to attract the major advertisers. During recent weeks, LTV negotiated an advertising contact with E&M (Alliance), a specialist in direct response advertising, which provides LTV with immediate, regular revenue streams.

Source: IFEX Innovation Finance & Equity Exchange NV

For further information contact: Chief Executive Officer, Niels Reijers, Tel: +44-870-114-96-98, Email: Ir@ifexgroup.com, IFEX Innovation Finance & Equity Exchange NV, Keizersgracht 365-A, 1016 EJ Amsterdam, The Netherlands

------- Profile: Ent

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