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Monday, August 29, 2005

Expo TV Announces Agreement with Verizon

Expo TV Announces Agreement with Verizon

Expands Expo TV's Multiple-Platform Programming

NEW YORK, Aug. 29 /PRNewswire/ -- Expo Communications has announced a long-term agreement with Verizon for the distribution of Expo TV, television's first interactive video marketplace dedicated to consumer information and commerce, it was announced today by Expo CEO Daphne Kwon.

The agreement covers wide distribution of Expo TV's 24/7 linear channel and the delivery of Expo TV's on-demand content over Verizon FiOS TV when it launches later this year. The agreement builds on Expo's cable distribution on Charter Communications, Mediacom, Insight Communications and Bresnan, among others.

"We are very excited to be a part of Verizon's breakthrough FiOS TV launch this year," said Ms. Kwon. "By supporting new, innovative services like Expo TV, Verizon continues to show leadership in the industry."

Expo TV currently offers a TV-based video catalogue and consumer information instantly on demand, complemented by a 24/7 linear channel to be launched later this year showcasing the best product demonstrations available. Expo features a robust lineup of popular merchandise and services covering categories from electronics and technology to beauty, fitness and entertainment, and empowers marketers to connect with a targeted audience.

Expanding Expo TV's multiple platforms, the new linear TV channel, launching in the third quarter 2005, will guide viewers through a carefully programmed day. Information-rich series, such as Plug and Play, featuring home electronic products, and Now Boarding, covering the travel industry, will be scheduled during primetime. Daytime will include more traditional direct marketing categories such as Fitness and Beauty, while the weekend will introduce the series Under One Roof on home improvement products and Run With This, featuring sports and outdoor gear.

Expo TV leverages the on-demand interactive platform by offering consumer- friendly navigation in categories such as Get Fit, Home Improvement, Gifts For Him, and Best Sellers. Viewers can click to view constantly updated quality products of interest to them at times most convenient for them. Expo's content is available nationally via its preferred VOD service partner TVN Entertainment.

Under the leadership of co-founders Ms. Kwon and Bill Hildebolt, company president, Expo TV is backed by a top-tier team of executives and investors who hail from the cable industry, including: Dick Beahrs, former president of Court TV; Lisa Gersh Hall, current president & COO of Oxygen Media; Nick Nicholas, former CEO of Time Warner; and Thayer Bigelow, former president of HBO.

Expo Communications is television's first on-demand video marketplace bringing a video destination to the $100 billion Direct Marketing industry. Expo combines a trusted consumer environment with interactive services for viewers, offers advertisers a unique opportunity to connect with a highly targeted buyer and provides a turn-key commerce destination for distributors. The company was founded and managed by a team of cable leaders, and backed by an advisory board of notable programming, advertising and financial executives. More information about the company can be found online at http://www.expotv.com/.

For more information:

Expo TV: Thi Luu, 212-905-8951

PK Network: Joe Boyle, 917-376-3595 Pat Kehoe, 212-888-4700 ext. 218

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/.

Source: Expo Communications

CONTACT: Expo TV: Thi Luu, +1-212-905-8951; PK Network: Joe Boyle, +1-917-376-3595, Pat Kehoe, +1-212-888-4700 ext. 218

Web site: http://www.expotv.com/

------- Profile: Ent

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