TiVo Joins the Collection of Nation's Most Influential Inventions

TiVo Joins the Collection of Nation's Most Influential Inventions

United States Patent and Trademark Office Museum Honors Ideas That Improve Lives

ALVISO, Calif., July 20 /PRNewswire-FirstCall/ -- Joining the esteemed ranks of inventions such as the toothbrush, seat belt, computer and alarm clock, several TiVo inventions are featured in a new year-long exhibit at the United States Patent and Trademark Office (USPTO) Museum in Alexandria, Va., beginning July 13.

Designed to celebrate the nation's most influential inventions, "The Invention Machine: A Day in My Life" exhibit features everyday inventions that impact and improve people's daily lives, including the TiVo(R) digital video recorder (DVR) and the TiVo Service. The digital lifestyle that was launched by TiVo's creation has brought choice and control to the lives of millions of Americans.

"It is an honor for TiVo, and for me personally, to be placed in the US Patent and Trademark Office Museum," said James Barton, Senior Vice President of Research and Development, Chief Technology Officer, and co-founder of TiVo Inc. "It isn't every day that an invention is embraced by millions of people. To be featured in such a terrific showcase is a great day for TiVo."

Depicted in a three-dimensional virtual diorama, the TiVo display showcases a living room decorated with TiVo trademarked logos and icons on everything from rugs to wall decor. Set to upbeat music, a video loop displayed on a TV on the "living room" wall highlights the benefits of TiVo's Time Warp patent (U.S. Patent No. 6,233,389), which covers TiVo's proprietary technology for efficiently storing and playing back TV shows. The video loop also highlights other patented aspects of TiVo's DVR and service, including novel ways of controlling live TV, TiVo's intuitive user interface and TiVo's award-winning remote control.

The USPTO Museum was designed and built by experts at Invent Now, a non-profit organization formed to recognize and encourage invention and creativity and curators of the National Inventor's Hall of Fame. "Our goal with the USPTO Museum was to create a fun, thought-provoking, and memorable experience. The TiVo exhibit is sure to be a favorite among guests," said Mitch Scott, Senior Designer for Invent Now. "We are showing visitors of all ages how imagination can be made real."

Ranging from interactive activities and touch-screen technology to artifacts and videos, the USPTO Museum provides a high-impact educational experience and is immediately visible to all those passing through the atrium of the United States Patent and Trademark Office. The new exhibit opened to the public on Wednesday, July 13, 2005. More information is available at www.uspto.gov.

About TiVo Inc.

Founded in 1997, TiVo (NASDAQ:TIVO), a pioneer in home entertainment, created a brand new category of products with the development of the first digital video recorder (DVR). Today, the company continues to revolutionize the way consumers watch and access home entertainment by making TiVo the focal point of the digital living room, a center for sharing and experiencing television, music, photos and other content. TiVo connects consumers to the digital entertainment they want, where and when they want it. The company is based in Alviso, Calif.

NOTE: TiVo is a registered trademark of TiVo Inc. or its subsidiaries in the United States and other jurisdictions.

Source: TiVo Inc.

CONTACT: Krista Wierzbicki of TiVo Inc., +1-408-519-9438, or kwierzbicki@tivo.com; or Delia Spears of Weber Shandwick, +1-952-346-6303, or dspears@webershandwick.com, for TiVo Inc.

Web site: http://www.tivo.com/

NOTE TO EDITORS: TiVo exhibit photos available upon request.

------- Profile: Ent