MeeVee Expands Board of Directors to Include Former TV Guide President Ian Aaron

MeeVee Expands Board of Directors to Include Former TV Guide President Ian Aaron

Michael Raneri, Also Joins the Board, Assumes New Role as Chief Operating Officer

BURLINGAME, Calif., July 25 /PRNewswire/ -- MeeVee, the premier developer of personalized television search and recommendation engines for consumers, today announced the expansion of its board of directors with the appointment of Ian Aaron, former president of the TV Guide Television Group. MeeVee also announced today that Michael Raneri, chief marketing officer, has been promoted to the role of chief operating officer and also joins the MeeVee board of directors.

Aaron brings more than 15 years of cable, broadband and digital entertainment experience, to MeeVee. Most recently, Aaron served as president of the TV Guide Television Group, where he oversaw TV Guide-branded businesses in cable and satellite, including the TV Guide Channel and TV Guide Interactive. Previously, Aaron served as CEO of TVN Entertainment, a leading digital television and VOD platform for Movie, TV and music distribution and as president of SoftNet Systems, Inc., deploying broadband cable modem systems in partnerships with MSOs both domestic and international. Aaron began his career in research and development and product development at GTE and its international joint venture, Fujitsu/GTE Business Communication Systems.

"I am joining MeeVee at an extremely exciting time for the television and entertainment industries and look forward to working with Gil and his executive team to expand the company's strategy and business," said Aaron. "In a growing sea of digital channels, video on demand and on-line programming, consumers are demanding better ways to search, manage and schedule their viewing choices. MeeVee's patented technology and platform bring new innovations to help viewers cut through the clutter, find, and organize the programming they love whether from their TV, PC or mobile phone."

"Aaron's election to our board of directors brings MeeVee the strategic guidance necessary to continue growing in the multi-billion dollar market for video search, personalization and customization," said Gil Dudkiewicz, chief executive officer for MeeVee. "Aaron is a highly regarded industry veteran and his support for MeeVee gives further validation of our company's technology and solution to help consumers realize the ultimate television viewing experience."

With the continued growth MeeVee has experienced over the last few months, the company is pleased to announce Michael Raneri's promotion to chief operating officer and new member of the board of directors. In his new role, Raneri will continue to lead marketing, while also expanding his position to include overseeing product development, engineering, and operations for the company.

"As consumers flock to MeeVee.com in search of a better way to search programming and experience television, this is an ideal time to broaden Raneri's role as chief operating officer of the company," said Dudkiewicz. "MeeVee's business operations have grown to the point where Raneri's past experience leading major e-Commerce initiatives for Charles Schwab, Inc. will add incredible value."

"In the past 12 months, MeeVee relationships have expanded to more than 300 cable networks partners and we continue to sign fresh distribution deals while penetrating new markets, said Raneri. "We are very much a user-focused organization and will continue to make improvements and evolve and expand our offerings to give users the best experience possible across multiple platforms."

Built based on award-winning personalized navigation system and intellectual property, MeeVee's patented metadata generation technology organizes television programming content in a way that offers consumers a smarter, easier way to navigate their viewing experience. By leveraging the MeeVee.com service, viewers can search all television programming databases, in real-time, by keyword, program, actor, or topic that most closely matches their interests, to find content of interest to them. MeeVee's robust video programming search and personalized recommendation engine connects directly to programming productions systems and can be offered to consumers on multiple platforms and devices including PCs, Internet, cable and satellite set-top boxes, DVRs, PDAs and mobile phones.

About MeeVee

MeeVee Inc. a privately held company, is the premier developer of personalized search and recommendation engines for television and video programming. Founded in January 2000 in Burlingame, California, by broadcast and media industry veterans, MeeVee investors include WaldenVC, Rothchild Ventures, and Defta Partners. MeeVee offers a unique combination of customized programming listings, TV planning and personal recommendation tools. MeeVee's patented metadata generation technology provides consumers a smarter and easier way to navigate the growing universe of programming data. For more details, go to www.meevee.com.

Source: MeeVee Inc.

CONTACT: Brian Baumley of Euro RSCG Magnet for MeeVee, +1-212-367-6828, or brian.baumley@eurorscg.com

Web site: http://www.meevee.com/

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