blinkx First to Deliver Audio and Video Content From Multiple News and Entertainment Sources Via RSS

blinkx First to Deliver Audio and Video Content From Multiple News and Entertainment Sources Via RSS

blinkx SmartFeed Enables Users to Receive Customized Rich Media RSS Feeds

SAN FRANCISCO, July 19 /PRNewswire/ -- blinkx, the smartest thing on your computer and on the Web, today introduced SmartFeed, the first service to enable Internet users to receive highly personalized audio and video content, from a wealth of news and entertainment sources, via RSS.

The SmartFeed service is a dramatic improvement to traditional text-based alerts, enabling blinkx users to receive continual automatic rich media updates from a wide variety of video and audio sources. Internet users can now visit www.blinkx.tv, enter a customized search, specify from which of over 30 channels they wish to receive content, and click the "Create SmartFeed" button to begin receiving relevant rich multimedia content, delivered directly to their desktops. The audio and video segments are then aggregated from the selected sources, and delivered to their RSS readers as links, just like the basic, text-based services that exist today.

blinkx is the only search engine optimized for rich media, using voice recognition software to transcribe the content of audio and video segments, whether it is commercial broadcast material, from outlets such as CNN or Fox News, or user-generated material, such as podcasts and videoblogs. While traditional RSS feeds retrieve only text-based content, blinkx's spider crawls the Web in search of rich media, automatically identifying and processing hundreds of hours of content on a daily basis, to make it readily available to users.

"The Internet has evolved into a vast media network, with more and more multimedia content becoming available every day," said Suranga Chandratillake, founder of blinkx. "Much of the most current and compelling content on the Internet is in multimedia format -- take breaking news, for example. blinkx's unique automatic transcription technology and SmartFeed service help users navigate the increasing and diverse range of rich media that's available to them."

SmartFeeds give users an unprecedented level of control, offering them the flexibility to determine both the topic and the sources of any given feed. For the very first time, users are their own editors: they are no longer confined to receiving RSS feeds on predetermined topics as specified by individual content providers. SmartFeeds put information at the users' fingertips, enabling them choose exactly what they watch and when they watch it. Building on the success of blinkx's podcasting service, SmartFeed also supports RSS enclosure standards so that podcast content can be delivered directly to podcast receiver software allowing users to download, synch and go.

blinkx.TV and advanced audio/video analysis

blinkx TV combines advanced speech recognition and transcription techniques with intelligent Context Clustering Technology (CCT) and a patented context prediction and synchronization technology to analyze and understand the actual content (spoken words) of an audio/video file, delivering unparalleled automation, accuracy and access to multimedia content from the web. The output of these analytical sub-processes are stored as further metadata tracks, alongside the digitally encoded content itself; not only does blinkx know what was said, blinkx knows exactly when it was said.

About blinkx

blinkx, the smartest thing on your computer and on the Web, is changing the way that people think about search. Only blinkx can harness the desktop, Web and TV -- unifying content with a one stop search tool. Available to users on the Web at www.blinkx.com and www.blinkx.tv, as well as free to download, blinkx automatically and intelligently links to content anywhere and in any format, on the Web, on the desktop and even on TV. blinkx's conceptual toolbar means users are no longer limited to keyword search; instead, blinkx assesses all the information that the user is actively viewing, and automatically recommends and retrieves relevant content, from local, Web and TV searches, based on context. In addition, www.blinkx.tv makes thousands of hours of TV content fully searchable and available on demand for the first time. blinkx is a privately-held company based in San Francisco and London. More information is available at www.blinkx.com.

Source: blinkx

CONTACT: Julia Blystone of OutCast Communications, +1-415-392-8282, or julia@outcastpr.com, for blinkx

Web site: http://www.blinkx.com/

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