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Tuesday, June 07, 2005

'Are You MAC Enough?(TM)' XM Satellite Radio's Hot Import Nights' Cruise Into Local McDonald's(R)

'Are You MAC Enough?(TM)' XM Satellite Radio's Hot Import Nights' Cruise Into Local McDonald's(R)

Who: Champion import tuner car builder, Jay Laub and XM Satellite Radio's Hot Import Nights 2005 car show

What: Renowned import tuner car builder Jay Laub and McDonald's Big Mac(R) sandwich are giving a free preview of some of the hottest customized cars from the 2005 Hot Import Nights (HIN) tour at the McDonald's in Wrigleyville. Jay also will be giving tips on how you can easily customize your car for the summer.

Now in its eighth consecutive year, HIN is at the forefront of the sport compact car culture and has become more of an entertainment event than a traditional custom car show. Today HIN has evolved into a celebration of all elements of youth culture from music to style to cars and video games.

When: Thursday, June 9, 2005 6:30 p.m. -- Dark CDT

Where: McDonald's (Wrigley Field) 3620 North Clark Chicago, IL 60613

Why: Nothing says summer like the cool customized cars that Jay Laub and Hot Import Nights will bring to McDonald's this month for a free preview of the HIN show at McCormick Place on Saturday, June 11. This car and lifestyle show is at the forefront of the sport compact car culture, bringing hundreds of the nation's top show cars together with multiple DJs, model and celebrity appearances and interactive video game zones.

Big Mac is looking for the hottest customized car in the country by having fans vote via text messaging for their favorite vehicle during each HIN tour stop. Winners from each show will be posted on both the Hot Import Nights website ( http://www.hotimportnights.com/ ) and the global McDonald's website ( http://www.mcdonalds.com/ ). At the end of the year, there will be an online vote to crown a national champion. The national champion will receive various prizes from both Big Mac(R) and Hot Import Nights.

Interview Opportunity: Champion import tuner car builder Jay Laub will be available for interviews.

For More Information, Contact: Lindsey Auslander, GolinHarris; 312/729-4366 lauslander@golinharris.com

Cristina Wilson, Fleishman-Hillard (for Hot Import Nights): 213/489-8207 wilsonc@fleishman.com

Photo: http://www.newscom.com/cgi-bin/prnh/19990916/MCDLOGO AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com Source: McDonald's Corporation

Web site: http://www.hotimportnights.com/ http://www.mcdonalds.com/

------- Profile: Ent

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