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Monday, May 02, 2005

Vienna-Based 3united AG Wins Contract From Hungarian Slager Radio

Vienna-Based 3united AG Wins Contract From Hungarian Slager Radio

VIENNA, Austria, May 2/PRNewswire/ -- The Vienna-based 3united AG (www.3united.com), European market leader in mobile content and m-commerce solutions will, from now on, be in charge of the realization of all SMS services for Slager Radio (http://www.slagerradio.hu), Hungary's most popular radio station.

The Hungarian radio station Slager, an affiliate of the US media corporation Emmis (http://www.emmis.com), intends to launch new SMS services. To realize various information and music-download services as well as for its mobile-marketing activities, Slager will make use of the comprehensive know-how of 3united. Thus, 3united is further expanding its market leadership in the fields of premium SMS services in Central and Eastern Europe.

Mirko Kinigadner, Head of Premium Sales 3united, is pleased to welcome Slager Radio as a new client, "Having won Slager Radio as a client is very important for us. It is another proof that we are on the right way with our expansion strategy in Central and Eastern Europe."

It were 3united's broad application portfolio in interactive media and the company's well-established international SMS networks which finally made the Hungarian radio station choose the Austrian market leader as a partner.

"We are living in mobile times", says Zsolt Bolla, Head of Programming at Slager Radio. "In order to meet our audience's expectations, we are going to adapt our mobile services to the requirements of the Hungarian market. In Austria we have now found a suitable partner for the launch. We have finally been convinced by the great success 3united has had in its co-operation with 25 well-known radio and television stations as e.g. O3, FM4 and RTL."

"Our clients in Central and Eastern Europe appreciate our successful strategies and the existing co-operations with local mobile-phone operators", explains Markus Wagner of 3united. "Our portfolio reaches from customer-loyalty programs to profitable content services for TV, radio and print media."

About Slager Radio and EMMIS

Hungary's most popular radio station is part of the US media corporation EMMIS. The headquarters of the NASDAQ-quoted "Emmis Communications" are located in Indianapolis. The corporation owns and operates radio stations in the United States, Belgium, Hungary and in the Slovak Republic as well as television stations in the United States. It also publishes books and magazines in English language.

About 3united:

3united is market leader in the fields of premium-SMS solutions, m-commerce solutions, and mobile content. The company considers itself as an interface between the international mobile-phone sector and those businesses who would like to make use of mobile services in their core business. 3united is the international hub for Central and Eastern Europe in the field of premium SMS.

3united is the technology provider for Ericssons' global mobile-music product mUse.

The company's client list comprises 500 enterprises, among them 26 international mobile-telephone companies and other Austrian and international clients like ORF, Krone, News, Ericsson, Siemens, OEBB, OMV, ARC Seibersdorf, Redbull, McDonalds, Disney, Sony Music, RTL, ZDF, Philips, Ericsson, Red Bull, Coca Cola, Westwood, and One.

Besides its activities for mobile-phone operators and international affiliated groups, 3united addresses media corporations, content providers, ticket providers, and ticket marketers with its special business solutions. Trade and branded companies can generate additional revenue, save costs, and enhance their customers' loyalty significantly.

3united offers high-quality products of proved performance. 3united supports its clients in their core businesses by offering mobile solutions, reaching from conceptual design and software development to the operation in Europe's best-performing premium-SMS IT center.

Further information: http://www.3united.com

For questions concerning the text: Jurgen Gangoly; The Skills Group Email: gangoly@skills.at phone: +43-1-505-26-25

Source: 3united AG

For questions concerning the text: Jurgen Gangoly; The Skills Group, Email: gangoly@skills.at, phone: +43-1-505-26-25

------- Profile: Ent

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