Mortgage Borrowing Season Picking Up Speed

Mortgage Borrowing Season Picking Up Speed

PHILADELPHIA, May 19 /PRNewswire/ -- Across the country, mortgage bankers and brokers are gearing up for a very busy borrowing season as many rush to move into new homes before the start of another school year.

One national mortgage company has taken a very unique approach to invite potential mortgage borrowers to call their loan officers. American Home Mortgage Corp. is giving potential borrowers five thousand reasons to call their local offices this season.

According to Bette McGaffin, an American Home Mortgage Corp. branch manager, the competition is very competitive with few ways for a borrower to differentiate between mortgage lenders. This year, American Home Mortgage Corp. may have discovered a way to get noticed. Bette challenged her advertising consultant, Andrew Adams from Greater Media in Bala Cynwyd, to design a promotion that will engage mortgage borrowers with American Home Mortgage Corp. loan officers.

"Andrew came up with a solution that we believe is dynamite!" said Bette. "Andrew proposed a consumer contest awarding one lucky winner a five thousand dollar cash prize that can be used to pay closing costs, pay down an existing mortgage, or go towards someone's lease if they are still renting."

Borrowers who call American Home Mortgage at 866-513-0396 will be routed to an American Home Mortgage Corp. loan officer who will share a contest registration website (http://www.5000reasons.com/) where they can register to win $5000 to cover closing costs, mortgage payments or rental payments. While on the phone with the prospective borrower, the loan officers will share a contest password which will used to activate the contestant's online entry.

According to Bette, it's just one way we can give back as a company while making the monotony of shopping for a mortgage more interesting, and with today's rates on a loan in the neighborhood of $220,000 with a $5,000 extra principle payment in the first 60 days, you would pay off your loan almost two years earlier.

Source: American Home Mortgage Corp.

CONTACT: Andrew Adams of Greater Media Marketing, +1-609-332-5770, for American Home Mortgage Corp.

Web site: http://www.5000reasons.com/

------- Profile: Ent