Rachael Ray Teams Up With Reader's Digest to Create a New Food Lifestyle Magazine Every Day With Rachael Ray

Rachael Ray Teams Up With Reader's Digest to Create a New Food Lifestyle Magazine Every Day With Rachael Ray

PLEASANTVILLE, N.Y., April 25 /PRNewswire-FirstCall/ -- Television's star cooking and food expert Rachael Ray is launching a lifestyle magazine bearing her name and vision with The Reader's Digest Association, Inc., the world's largest food magazine publisher.

The popular host of three of the Food Network's top-rated television shows including 30-Minute Meals, and the author of a series of cookbooks that have sold more than two million copies, will be Editor-in-Chief of Every Day with Rachael Ray.

With great food at its heart, the new full-size glossy magazine will project the can-do spirit of Ray's television shows and books, which invite people to get the most out of life every day. Mirroring her high energy and friendly manner, the magazine will offer smart and easy recipes for an array of delicious foods, as well as practical advice on food destinations and entertaining. Ray will also take readers around the country to meet people who love food -- from top celebrities to authentic artisans to great home cooks. Every Day with Rachael Ray will debut in September with nationwide distribution.

Kitty Morgan, formerly of Departures and Editor-in-Chief of Cincinnati Magazine, will serve as Editor; Lucy Sisman, who created the acclaimed designs of Allure and Details magazines, will be Design Director; and Silvana Nardone, a former editor at Saveur magazine and the founder of Fanciulla Specialty Foods, will join as Executive Food Editor.

Eric W. Schrier, President of Reader's Digest North America and Global Editor-in-Chief, said Ray's magazine will be a great addition to the Reader's Digest general interest and enthusiast magazine offerings.

"Rachael's high-energy style, down-to-earth approach and passion for food attract millions of fans to her TV shows and cookbooks," Schrier said. "Couple that with our publishing know-how and expertise in food, home and family, and we have the recipe for an exciting breakthrough food magazine. "

Ray said, "My television programs have one thing in common -- the can-do factor. As Editor-in-Chief, I'm pleased to be working with such a talented and passionate team of professionals, all dedicated to creating a totally original food magazine that embraces that can-do attitude. Our magazine is about much more than great food. It will help readers take a big bite out of life."

Ray's successful series of cookbooks have sold more than two million copies and include the following titles: Rachael Ray's 30-Minute Get Real Meals, Rachael Ray Best Eats in Town on $40 a Day, Cooking Rocks! Rachael Ray's 30-Minute Meals for Kids, Cooking 'Round the Clock: Rachael Ray's 30- Minute Meals, and Rachael Ray 30-Minute Meals: Get Togethers.

The William Morris Agency represents The Reader's Digest Association, Inc. and Rachael Ray.

The Reader's Digest Association, Inc. (NYSE:RDA), a leading global publisher and direct marketer, is the number-one food magazine publisher in the country through its Reiman group, publisher of Taste of Home, the largest food magazine, with more than eight million readers. RDA publishes more than 20 magazines in all, including Reader's Digest, the country's largest magazine with 41 million readers. Corporate revenues were $2.4 billion for the fiscal year ended June 30, 2004. Global headquarters are at Pleasantville, N.Y. For information, visit http://www.rd.com/.

Source: Reader's Digest Association, Inc.

CONTACT: Ellen Morgenstern of Reader's Digest, +1-914-244-7582, ellen_morgenstern@rd.com; or Diane Briskin, +1-212-981- 5224, diane_briskin@dkcnews.com for Reader's Digest

Web site: http://www.rd.com/

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