PBS KIDS Sprout On Demand Launches on Comcast

PBS KIDS Sprout On Demand Launches on Comcast

The Shows Preschoolers Love and Parents Trust Are Now Available to Watch Anytime

DENVER, April 4 /PRNewswire/ -- Comcast, in association with Rocky Mountain PBS, today announced the start of something big for families of preschoolers with the launch of PBS KIDS Sprout On Demand, a new video-on-demand (VOD) service that makes some of the best known and most-loved preschool television shows available at any time families want to watch them. In addition to the new VOD service, a 24x7 digital cable channel will launch this fall, making PBS KIDS Sprout the perfect place for parents and their little ones to enjoy the wonders of early childhood.

PBS KIDS Sprout was created as a partnership between Comcast, the country's leading provider of cable, entertainment and communications products and services; PBS, the most trusted distributor of award-winning children's programming; and HIT Entertainment and Sesame Workshop, two of the leading providers of quality entertainment for young children.

PBS KIDS Sprout On Demand now is available for no additional charge to Comcast Digital Cable customers as part of Comcast's ON DEMAND service. The VOD service will offer 50 hours of programs a month, with 25 percent of the programs updated every two weeks, so families will always have a fresh selection of episodes to enjoy together. Featured programs on PBS KIDS Sprout on Demand that parents can pause, fast forward and rewind so their children can enjoy favorite scenes as many times as they'd like include:

* Sesame Street * Caillou(R) * Bob the Builder(TM) * The Berenstain Bears(TM) * Barney & Friends(TM) * Jay Jay the Jet Plane(TM) * Thomas & Friends(TM) * Teletubbies(TM) * Angelina Ballerina(TM) * Dragon Tales(TM) * Sagwa: The Chinese Siamese Cat

In addition to these stand-alone titles, a "Children's Favorites" category includes episodes of Boohbah(TM); George Shrinks(TM); Seven Little Monsters; Kratt's Creatures; Zoboomafoo(TM); Archibald the Koala; Big Sister, Little Brother; Adventures of Captain Pugwash; Three Friends & Jerry; Dennis & Gnasher; Fireman Sam; Pingu(TM); Noddy; and more.

PBS KIDS Sprout On Demand also will feature Spanish-language programming, including episodes of Angelina Ballerina, Barney & Friends, and Bob the Builder, as well as Plaza Sesamo, the Spanish-language adaptation of Sesame Street.

"Families can depend on PBS KIDS Sprout On Demand for the programs kids love and parents trust," said Scott Binder, senior vice president. "We're thrilled to launch this new service. Children's programming is one of the most popular VOD categories, and now Comcast is offering customers even more of the programs they enjoy anytime they want."

"As PBS evolves to meet new marketplace realities, this new video-on-demand service plus the new cable channel coming in the fall are major steps forward, and Rocky Mountain PBS is pleased to be the active affiliate in Colorado," said James N. Morgese, president and general manager of Rocky Mountain PBS.

In addition to PBS KIDS Sprout On Demand, Comcast's ON DEMAND service features more than 3,000 programs that customers can watch at any time, including sports and fitness shows, music videos, instructional shows, news and information programming and more.

About Rocky Mountain PBS

Rocky Mountain PBS is committed to serving Colorado with high-quality national, regional and local programming and with lifelong learning services. Rocky Mountain PBS is renowned for its award-winning local, regional and national public affairs, documentary and performance productions. Rocky Mountain PBS is a digital technology leader, serving the Denver, Pueblo/Colorado Springs and Durango areas with a high-quality 24-hour digital signal. KRMA-DT provides award-winning, innovative local programming plus signature programs from the PBS national schedule. KTSC-DT provides a high-quality simulcast of the broadcast signal. KRMJ serves Grand Junction and Western Slope viewers and is simulcast on KRMU-DT in Durango. Rocky Mountain PBS provides the full PBS schedule, educational services and more to viewers throughout Colorado. Visit Rocky Mountain PBS online at www.rmpbs.org.

About Comcast

Comcast Corporation (NASDAQ:CMCSA)(NASDAQ:CMCSK) (www.comcast.com) is the nation's leading provider of cable, entertainment and communications products and services. With 21.5 million cable customers and 7 million high-speed Internet customers, Comcast is principally involved in the development, management and operation of broadband cable networks and in the delivery of programming content.

The Company's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, Outdoor Life Network, G4, AZN Television, TV One and four Comcast SportsNets. The Company also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Locally, Comcast serves more than 680,000 customers and employs 3,800 people in Colorado.

Source: Comcast

CONTACT: Press, Tiffany K. Payne, Manager, Public Relations of Comcast, +1-303-603-2515, tiffany_payne@cable.comcast.com; Randy Blauvelt, Director, Communications & Branding of Rocky Mountain PBS, +1-303-620-5695, randy_blauvelt@krma.pbs.org

Web site: http:/// www.rmpbs.org http://www.comcast.com/

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