World Poker Exchange Intercollegiate Poker Championship in Cancun to Be Exclusively Broadcast by IFILM

World Poker Exchange Intercollegiate Poker Championship in Cancun to Be Exclusively Broadcast by IFILM

ANTIGUA, BWI, March 11 /PRNewswire/ -- World Poker Exchange (WPE) today announced that IFILM Corp. (www.IFILM.com), a leading broadband entertainment destination reaching more than five million people per month will exclusively stream clips and highlights from Worldpx.com's first annual World Intercollegiate Poker Championship in Cancun, Mexico from March 12 - 14, 2005.

IFILM.com will film the final table of the free national Intercollegiate poker tournament that spanned 120 top U.S. universities, awarding scholarships and other college-oriented prizes as the first national on-line/off-line poker tournament exclusively marketed to college students. IFILM will produce shorts of the tournament action, which will be hosted by MTV diva, Trishelle, interview the various college poker players, and capture the juxtaposition of poker play amongst Spring Break antics. The Poker Championship content will be featured prominently on the IFILM.com website and syndicated to IFILM's online partner sites that are aimed towards the college audience.

"It's only fitting that as the fastest growing online poker site, we would reach out to IFILM.com as our partner in bringing poker to Spring Break," says Haden Ware, CEO, World Poker Exchange. "IFILM.com has a loyal following among college-aged consumers across multiple territories that appreciate independent and alternative video programming, making IFILM a natural media partner for our unique college tournament taking place in the fun environment of Spring Break, Cancun. The college sector is one of the fastest growing demographic segments of on-line poker, which is why we chose to host the final table at ground zero of Spring Break, where college students celebrate the very trends they alone define."

About World Poker Exchange

The World Poker Exchange (www.worldpx.com) is a licensed and regulated multi-player internet poker room that has served the online community since the outset of online poker play. Based in Antigua and established in spring 2001, World Poker Exchange is one of the world's fastest growing online poker sites.

About the Intercollegiate Poker Championship

WPE is hosting a first-of-its-kind poker tournament for college students at 120 major universities throughout the United States. There is no entrance fee and the winner receives a $25,000 school scholarship package. The package includes a $10,000 cash scholarship, a laptop computer and a free seat at the Aug. 3-6, 2005 London Open professional poker tournament, plus related travel expenses. The London Open is a $10,000 buy-in tournament with an estimated prize-pool of more than $2 million, and it will include some of the top professionals in the world. WPE will also be awarding the top 321 college students with prize packages including cash scholarships, MP3 players, free music download subscriptions, and gift cards to major retail outlets.

About IFILM

IFILM (www.IFILM.com) is one of the leading video-entertainment destinations on the Web, offering channels of movies, short films, TV clips, video-game trailers, music videos, action sports and its celebrated Viral Videos collection. IFILM.com delivers more than 30 million streams per month, making it one of the top ten streaming media sites in the world. Through its distribution partners, including Real Networks, WindowsMedia, MovieWeb, Rotten Tomatoes, Starpulse and AskMen, the IFILM Network reaches more than 20 million buzz-building visitors per month. The Network offers unique brand-building programs for blue-chip advertising partners, including Activision, Capitol Records, Warner Brothers Entertainment, Toyota, Apple Computer, Heineken and Chrysler.

Source: World Poker Exchange

CONTACT: Leslie Galerne of Rogers & Cowan, +1-310-854-8198, lgalerne@rogersandcowan.com, for World Poker Exchange

Web site: http://www.worldpx.com/ http://www.ifilm.com/

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