Lightningcast Hires Steve Touhill as Vice President of Sales and Business Development to Capture Growing Internet Video Opportunity

Lightningcast Hires Steve Touhill as Vice President of Sales and Business Development to Capture Growing Internet Video Opportunity WASHINGTON, Jan. 19 /PRNewswire/ -- Lightningcast, the leading software platform for broadband advertising, today announced that Steve Touhill will join the company as Vice President of Sales and Business Development. Touhill brings two decades of media, advertising and sales experience to Lightningcast. Most recently, he was a Vice President in AOL's Media Networks group, where he focused on rich media and advertising products strategy. "We are very excited that Steve has agreed to join our management team," said Tom MacIsaac, CEO of Lightningcast. "Steve's wealth of experience in traditional broadcast media, Internet media, and with advertising agencies will be a tremendous asset as we continue to grow our business." While at America Online, Steve held VP level positions in ad products and strategy, business development and ad sales. Steve was among the first sales executives recruited to build the original Interactive Marketing department in 1996. His clients included a variety of leading national advertisers, including Ameritrade, General Motors, Autotrader.com, and American Express. Previously, Steve worked in sales and project management positions at both R.R. Donnelly and The SoftAd Group, a pioneering interactive marketing firm. His background also includes six years of media planning experience at Saatchi & Saatchi and Ogilvy & Mather, where he developed a deep understanding of traditional television and radio advertising. About Lightningcast Lightningcast is a leading broadband software company that provides seamless ad insertion; stream customization and localization; campaign management and reporting; targeting and auditing; audience measurement and analytics; streaming operations and support; media management; and other enabling technologies. Companies and partners utilizing Lightningcast's platform include AOL, Disney/ABC, Microsoft, NPR, MTV and others. Source: Lightningcast, Inc. CONTACT: Aimee Irwin of Lightningcast, Inc., +1-703-535-5806 x231, or airwin@lightningcast.com Web site: http://www.lightningcast.com/ ------- Profile: International Entertainment