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International Entertainment News

Monday, January 17, 2005

Curls Sweep the Golden Globes: 'Desperate Housewives' Take Home Globes AND Top Nods for Best Curly Hair

Curls Sweep the Golden Globes: 'Desperate Housewives' Take Home Globes AND Top Nods for Best Curly Hair Film and TV Actresses Solidify Curly Hair as the Trend for 2005; CurlFriends Hair Care Company Names 'Best CurlFriends' LOS ANGELES, Jan. 17 /PRNewswire/ -- The hit ABC television series "Desperate Housewives" may have taken home top nods Sunday night at the 62nd Annual Golden Globe Awards, but the show's stars "locked up" the award for "Best CurlFriends." "Desperate Housewives" Teri Hatcher, Felicity Huffman, Marcia Cross, Eva Longoria and Nicolette Sheridan were all crowned "Best CurlFriends" by the eponymous named hair care company, which custom makes and hand-compounds salon quality professional products especially for the needs of naturally curly and permed hair. These blondes (Huffman, Sheridan), brunettes (Hatcher, Longoria) and redhead (Cross) were among the trendsetting television and film stars to prove that 2005 is the Year of the Curl. In fact, curly hairstyles were in abundance on the red carpet of this year's Globe Awards. Stick-straight hair was nowhere to be found at the star-studded event. Instead, curls and waves were everywhere! From the side-parted, long, loose and gorgeous curls worn by best television comedy actress Teri Hatcher to best supporting film actress Natalie Portman's shoulder-length, naturally beautiful curls with bangs, the glamorous night was filled with women and men dazzling in long, flowing wavy styles, tight and loose smooth curls and fancy, bejeweled curly updos. Such superstar styles should encourage women, men and teens all over the world to embrace and celebrate their naturally curly and permed hair. The best way to care for and style curly tresses is with CurlFriends, created by stylist-to-the-stars Antonio Soddu. CurlFriends was one of the very first hair care lines to cater exclusively to the many millions of curly haired consumers in the world. The company prides itself on having developed professional products and techniques that make it possible for everyone with curly hair to look like a celebrity. "This year's Golden Globe Awards featured so many of the best curly hair styles I've ever seen," says Soddu, CurlFriends' Chief Curl Consultant. "The range was tremendous -- from long, loosely tousled waves and curls to curly updos and tight ringlets. Women and men all over the world should be inspired by this sensational showing of beautiful curls and learn to love their own curly hair." Some of the standout curly styles seen at the Globes were Nicole Kidman and Uma Thurman's wavy updos, Megan Mullally and Miranda Richardson's shoulder length ringlets and Cate Blanchett with lightly tousled curls. The curly styles were worn by all age ranges, too, from Blythe Danner to Scarlett Johansson. Other standout styles included those worn by Kate Winslet, Sarah Ferguson, Drea de Matteo, Julianna Margulies, Naomi Watts, Ashley Judd, Kate Hudson, Debra Messing, Melina Kanakaredes, Sandra Oh and Lisa Marie Presley. Many of the men also sported curls and waves, including Matthew McConaughey, Geoffrey Rush, Orlando Bloom and Ian McShane. The Globes, handed out Sunday night in Los Angeles and broadcast on NBC, are decided by the Hollywood Foreign Press Association, whose small membership of about 90 people pales compared to the nearly 6,000 film professionals eligible to vote for the Oscars. However, the Globes historically sets the agenda for subsequent award show fashion and film honors, which means we'll be seeing a lot more curly tresses on the red carpet in the coming months, especially at the Academy Awards. Consumers who want to obtain a celebrity look and learn how to best style their curls can visit the CurlFriends website to watch Antonio Soddu work his magic during a five-minute "How To" video. In addition, visitors to the site can order a free "Sample Kit," a $30 value (shipping and handling not included) that contains trial sizes of all nine CurlFriends products. For more information, please visit www.curlfriends.com. About CurlFriends The CurlFriends hair care company was founded in 2001 exclusively to treat the unique needs of naturally curly and permed hair. Today, the goal remains the same. Each of the nine (9) CurlFriends products is custom-made and hand-compounded in micro batches to ensure the highest quality available. Using many natural ingredients such as Aloe, Sage, Sea Mud, Soy Protein, Birch, Rosemary, Wheat and Seaweed, the products are effective on curly hair because they keep the hair shaft down to combat frizz and make it possible for stylists and consumers to achieve the healthiest, shiniest and most supple curls ever. CurlFriends products are alcohol-free, not tested on animals and are safe for color-treated hair. CurlFriends is distributed through salons nationwide and on the Web. For more information, please visit www.CurlFriends.com. Source: CurlFriends CONTACT: Amy Goldsmith, +1-310-440-0646, agoldsmith@gkcommunications.net, or Beth Laski, +1-818-986-1105, bethlaski@adelphia.net, both of GK Communications, for CurlFriends Web site: http://www.curlfriends.com/ ------- Profile: International Entertainment

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