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International Entertainment News

Tuesday, December 07, 2004

Who Should Wake Your Child on Christmas Morning? Why Not Santa?

Who Should Wake Your Child on Christmas Morning? Why Not Santa? MADISON, Wis., Dec. 7 /PRNewswire/ -- Great ideas are born anywhere. Even in the hair salon. Naenette Haggar was getting her hair done last fall, and her stylist Dale asked if Naenette's husband Rob Haggar could make a special Christmas audio surprise for his daughter Sydney. Rob owns Haggar Audio, a studio in Madison, Wisconsin. Dale wanted to wake Sydney on Christmas morning with the sounds of Santa riding off in his sleigh, to heighten that magic moment when a child first sees that amazing scene of toys and joys. Thus, "Santa Sounds" was born. It's a CD with the merry sounds of the jolly old elf riding off in his sleigh, followed by 17 Christmas songs. Naenette put Rob on the case, and he recorded hearty "Ho-ho-hos," sleigh bells and jolly laughter. Sure enough, when a delighted Sydney woke up and made a beeline for the tree, Mr. Claus himself might as well have been outside, riding back to his home in the North Pole. "But four minutes of Santa Sounds does not a robust CD make," says Haggar. "So I contacted composer/musician Dave Adler to fill out the CD with songs," including Deck the Halls, The First Noel, and We Wish You a Merry Christmas. To market the CD, Rob enlisted the help of a business partner, Andy Wallman. The pair had created Firesounds, a CD with 72 minutes of a wood-burning fire for gas fireplace owners, http://www.firesounds.com/ , that's been sold in every state, and several countries over the last four years. "I've got three young daughters, and last year when we played the disc, the littlest two were absolutely amazed. They couldn't believe it - Santa himself just left our house!" Wallman said. "It made our family celebration even more special." Santa Sounds is available at http://www.santasoundscd.com/ for $9.99. Haggar Audio, http://www.haggaraudio.com/ , is one of Wisconsin's leading audio post-production companies. We offer a full range of services, including voice recording, sound design & multi-track mixing, and audio sweetening for video. Clients include Ray-o-Vac, Famous Footwear, National Geographic, Miller Brewing and American Family Insurance. Source: Haggar Audio CONTACT: Rob Haggar of Haggar Audio, +1-608-274-6573 Web site: http://www.haggaraudio.com/ http://www.firesounds.com/ http://www.santasoundscd.com/ ------- Profile: International Entertainment

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