411 Publishing Relaunches NewYork411.com

411 Publishing Relaunches NewYork411.com 411 Publishing, Leading Publisher of Film, TV and Commercial Production Guides, Announces The Relaunch of NewYork411.com - The Industry's Number One Production Resource for The New York Tri-State Area NEW YORK, Dec. 8 /PRNewswire/ -- 411 Publishing, the leader in production resource guides for more than 26 years, is launching a radically new site format with NewYork411.com. Effective with this launch, production professionals now have a completely comprehensive and reliable online resource for locating qualified individuals for filming in the New York Tri-State area. "The key to the NewYork411.com format is that it provides every Listee qualified to be in a 411 Directory, with a free dedicated Web page," explains NY 411 Ad Director, Jeffry Gitter. "As a group, these listees represent the most reliable companies and individuals with proven experience in the industry." The free dedicated page includes complete listing information, plus active links to the listee's own email and Web site and best of all, a unique static Web address that can be bookmarked, and sent via email with personalized messaging. Listees can expand this page to include very detailed information about their businesses within the 411 Web site by participating in the Enhanced Dedicated Page program. The program allows each listee to custom design the Web page to best show off their products or services. The Enhanced Dedicated Page (EDP) customizable features include: Up to 7,200 characters of free form text, key graphic, image gallery and the capability to download audio and visual files. Listees upload their files and text using the EDP Builder -- a Web-based page-building tool that is included in the site. Response to the new site format has been overwhelmingly positive as proven earlier this year with the relaunch of LA411.com, which serves the Southern California production community. Site traffic to LA411.com increased by 50% since the introduction of the new format in October. With the relaunch of NewYork411.com, combined site traffic for the 411 Publishing sites will be even greater. About 411 Publishing/Reed Business Information 411 Publishing provides the entertainment industry with the best, most trustworthy directories of production resources for film, TV, commercials, video, and music video production, as well as video game production. It is part of Reed Business Information (RBI), the largest business-to-business publisher in the U.S. and a member of the Reed Elsevier Group plc (NYSE:RUK)(NYSE:and)(NYSE:ENL) - a world-leading publisher and information provider operating in the science and medical, legal, education and business- to-business industry sectors. Source: 411 Publishing/Reed Business Information CONTACT: Natasha Kautsky, Director of Marketing & Distribution, 411 Publishing, kautskyn@reedbusiness.com, +1-323-965-2046 Web site: http://www.reedbusiness.com/ http://newyork411.com/ ------- Profile: International Entertainment