The Vendare Group, Online Media and Marketing Company, Completes Late-Stage Round of Financing From Insight Venture Partners

The Vendare Group, Online Media and Marketing Company, Completes Late-Stage Round of Financing From Insight Venture Partners Investment to Support Continued Business Expansion and M&A Activities SHERMAN OAKS, Calif., Nov. 19 /PRNewswire/ -- The Vendare Group, a privately-held online media and marketing company, today announced that it has completed a preferred stock investment from Insight Venture Partners, a leading venture capital firm specializing in software companies and Internet service firms. The amount of financing was not disclosed. The investment capital will support, in part, expanded marketing of Vendare Group's array of online marketing products and services as well as continued general corporate activities. Vendare Group controls a recognized stable of Internet brands that, among others, include: syndicated online media networks TrafficMarketplace and eMarketMakers, which deliver more than 70 million unique visitors each month for advertisers; and web-publishing properties such as Jackpot.com and Uproar.com, collectively ranked among Media Metrix's 100 most-trafficked websites. The financing from Insight Venture Partners follows the recent acquisition of New.net by Vendare Group, which signaled the company's recent foray into the online search industry. According to Keith J. Cohn, The Vendare Group's President and Chief Executive Officer, "In the Internet services arena, Insight Venture Partners is the gold standard among investment firms. Its support enables us to expand our efforts to become a 'one-stop' shop for performance-based media and marketing solutions to companies of all sizes. We viewed this as an opportune time to seek funding from a high quality strategic partner." "The Vendare Group is the kind of investment we look for," said Deven Parekh, Managing Director, Insight Venture Partners. "The company is rooted in a skilled management team and a cross-platform strategy that brings together advertisers and consumers using well-known online brands." In conjunction with the recent financing, Deven Parekh, Managing Director of Insight Venture Partners, joined Vendare Group's Board of Directors. About The Vendare Group The Vendare Group is a leading online media and performance-based marketing company. With a reach of more than 90 million unique visitors per month, The Vendare Group provides advertisers with a suite of performance-based marketing services structured within four divisions: syndicated media, e-mail marketing, web publishing and search. The company, founded in 1999, is majority-owned by Idealab, a leading creator and operator of technology businesses. The Vendare Group, which employs over 200 people, is headquartered at 15260 Ventura Boulevard, Suite 2000, Sherman Oaks, Calif., 91403, with additional offices in New York City and Seattle. The company can be reached at 818-817-2100, or on the Web at www.vendaregroup.com. About Insight Venture Partners Insight Venture Partners, with approximately $1 billion in funds under management, is the leading venture capital firm specializing in software companies and Internet service firms. The firm invests in entrepreneurial companies developing technology-based solutions for the corporate enterprise. Insight Venture Partners is dedicated to helping its portfolio companies -- with capital, operational skills and industry expertise -- achieve their strategic, operational and financial goals, building value for their customers and investors. For further information, please contact: Brad Copeland, Director of Corporate Communications of The Vendare Group, +1-818-528-2794. Source: The Vendare Group CONTACT: Brad Copeland, Director of Corporate Communications of The Vendare Group, +1-818-528-2794 Web site: http://uproar.com/ Web site: http://jackpot.com/ Web site: http://www.vendaregroup.com/ ------- Profile: International Entertainment